Trends: Retail

Woman sits across from two other women, listening

Weekly Recap – September 11, 2020

Listen Up, Listen In In a socially-distanced world, social media is the place to be. That’s why more marketers are listening in. A March survey by Gartner found that about half of marketing leaders gl … Read more

Woman sitting in front of laptop and holding smartphone.

Weekly Recap – June 26, 2020

Click Sticks Remember when going shopping meant going somewhere? Mobile shopping habits prompted by the pandemic may survive the coronavirus outbreak. A Morning Consult survey conducted from June 9 to … Read more

Weekly Recap – May 29, 2020

Great Expectations Websites are working even harder today, thanks in large part to the global pandemic. Retail sites are carrying the greatest burden. U.S. click-and-collect ecommerce sales will jump … Read more

A couple wearing personal protection masks embrace in public

Weekly Recap – May 15, 2020

Sticky Situaton? Has consumer behavior been forever changed by the coronavirus outbreak? And if so, which behaviors? Touchless payments? Online shopping? Intentional OCD? Marketers want to know. There … Read more

How to create an optimal online checkout experience.

Convenience? Check. Intuitiveness? Check. Usability? Check. All across the internet, the best checkout pages are prioritizing all of the above and more. And with good reason. After all, according to F … Read more

Woman holding cleaning supplies.

Weekly Recap – March 13, 2020

Viral Behavior The coronavirus is changing consumer behavior in store and online. Somewhere between outbreak and pandemic, the coronavirus began messing with consumer behavior in the U.S. We’re going … Read more

The crisis of coronavirus: See how brands are trying to stop the spread.

The crisis of coronavirus: See how brands are trying to stop the spread.

To date, the World Health Organization has identified more than 118,000 confirmed cases of the novel coronavirus COVID-19. And companies across the country (and undoubtedly, the world) are identifying … Read more

The rise of resale, social selling and online shopping.

The rise of resale, social selling and online shopping.

Cleaning out your closet? It just got a lot more social. Thanks to companies like Poshmark, peer-to-peer transactions are now possible… and profitable. With an online marketplace that feels like a soc … Read more

Corona: The unlikely victim of the coronavirus.

Corona: The unlikely victim of the coronavirus.

In the simplest terms, coronaviruses are a large family of viruses, which can cause illness. According to the Centers for Disease Control and Prevention, cases have ranged from mild to severe symptoms … Read more

People looking at smartphones

What brands can learn from the White Claw Summer and Popeyes crazes.

We’ve all seen how one company’s new product or campaign (ex: Popeyes Chicken Sandwiches + White Claw) can go viral across the internet… the question is, how? Brands strategically plant their product … Read more

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