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Practical Millennials postpone homeownership.

Ask any 20-something-year old where they're living, and now more than ever, they'll likely tell you they're renting an apartment. But... it's not because they're delaying their adulthood. It's actually quite the opposite. While the popular narrative is that Millennials...Read more

Weekly Recap - November 17, 2017

It's science. Spreading kindness improves your well-being. Kind, kinder and kindest. This Chrome extension lets you moderate your social media. Gens X, Y and Z love giving back. Not surprisingly, this new donor base turns to social media for charitable...Read more

Healthcare marketing to champion Michigan hospitals.

Concerned about the state of affairs for healthcare reform? Wondering how it's all going to shake out, but feeling helpless and unsure how to get involved? Our client, Michigan Health & Hospital Association (MHA), gets it — and has just...Read more

Looking for Millennials? Seeking marketing magic? Hit the library.

Ask a Millennial to explain the sharing economy and she'll tell you about Uber, Airbnb and TaskRabbit. Ask a Mature, and she'll show you her library card. Libraries have been around since Benjamin Franklin was flying a kite. Franklin and...Read more

Talk finance to me: how to market your financial brand to women.

Marketing is not a one size fits all proposition. Especially when it comes to financial services. According to a 2013 Allianz survey, 54 percent of women believe that the financial services industry is geared toward men. While this data is...Read more

Weekly Recap - November 10, 2017

Strange Mode. Some Lyft users found themselves on spooky, Stranger Things -inspired rides. Five spice girls. Six guys named Herb. KFC hints at secret recipe and rewards the Twitter user who notices. Top tier customer service. Zappos ads show just...Read more

How alcohol is influencing shoppers online and off.

I'm wearing a scarlet sweater today. It's the one I bought when I'd had one too many glasses of cabernet to care much about a budget. Ultimately, it was a good call—on sale, good fit, timeless. I wish I could...Read more

Financial insecurity is making Millennials postpone marriage.

If you wanted to marry the love of your life, how much would it cost you? Probably a lot more than you'd think. Of course, everyone's dream wedding is different, which means no grand total is the same. But to...Read more

Weekly Recap - November 3, 2017

Women are still underrepresented in STEM careers. This powerful campaign hopes to help change that. There's a note for that. Apple stylizes the music note to represent different genres and artists. Unlocking cities. Uber says ridesharing is crucial for reaching...Read more

5 tips teens can teach your brand about social media success.

Teens are the true CEOs of social media. They decide the rules, they set the trends and they have the power to turn Average Joes into stars overnight. The young generation that was born into the social media revolution now...Read more

Marketing Statement - Fourth Quarter 2017

Blissfully ignorant. That’s one way to describe the financial state of Millennials as they head down the aisle today. Many know little or nothing about their partner’s spending habits, according to a new survey. Meanwhile half of Millennials would surrender...Read more

Healthcare Checkup - October 2017

HCIC was a definite highlight this month with the newest digital and Internet developments – see our take. Plus, lots of other happenings and trends for you from DNA kits to virtual reality marketing to the opioid addiction public health...Read more

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Results. Strategic insights that deliver more "aha" moments. Creative that makes an emotional connection. Account service that creates happy clients. And metrics that move your business forward. We guarantee you'll be delighted.

Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

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