Trends: Digital

Weekly Recap – June 7, 2019

Social Proof What keeps CMOs up at night? Measuring the impact of social media for one, per a recent Forrester survey. Half of the marketers surveyed rank “difficulty proving the value of social withi … Read more

Gen We is redefining what it means to be creative:

Gen We packs the creativity, and they’re using it to revolutionize everyday tasks like their scheduling, outfit choices and home décor. Their planners are becoming photo-ops of colorful, bullet-journa … Read more

Weekly Recap – May 17, 2019

Text-To-Door Walmart attempts to get ahead of the curb with text-to-door purchasing. Walmart is creating a new text-to-door shopping experience in hopes of beating competitors to the porch. The retail … Read more

Weekly Recap – April 26, 2019

The Golden Gripes Boomer Boomers and Matures want to retire offensive tropes. The Greatest Generation never complained about being called “elderly” or “geriatric,” but they didn’t complain much about … Read more

Young couple lying on grass looking a map.

Weekly Recap – April 19, 2019

Sit & Slurp 7-Eleven is upgrading its menu and inviting consumers to dine-in. Convenience-store brand 7-Eleven is testing a café concept at select Dallas stores featuring an upgraded food and beve … Read more

Weekly Recap – March 29, 2019

Brick & Mobile Most shoppers don’t check out before opening an app. In a recent study, Yes Marketing learned that 57% of consumers consult retailers’ mobile apps while shopping inside stores. Apps … Read more

Weekly Recap – March 8, 2019

Data Divide Americans want better digital privacy but aren’t willing to pay for it. According to a study by the Center for Data Innovation, Americans want stricter data privacy but not if it comes wit … Read more

Weekly Recap – February 15, 2019

Digital Darlings Black Millennials are digital media favorites, and enjoy talking tech.  A 2018 Nielsen report finds that a majority of African-Americans (54%) have grown up entirely within the digita … Read more

Weekly Recap – January 11, 2019

Pretty Please You forgot to say “please.” Technology hasn’t been especially kind to manners. Something about high tech triggers primal human behavior. Observe the mobile phone community as they wanton … Read more

Weekly Recap – January 4, 2019

Bachelor’s Pad Student loan debt is costing grads a lot more than they bargained for. Carrying too much debt makes it hard for recent grads to save for retirement, and to lessen the load, some strive … Read more

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