Trends: Branding
Celebrating 30 years of creative advertising: #29 MI Healthier Tomorrow.
Did you know that 69% of adults over the age of 20 are overweight? Or that 35% are obese? The Michigan Department of Community Health knew, which is why they wanted to launch a campaign that got those … Read more
Effective nonprofit social media marketing campaign example #3: charity:water.
Since 2006, charity:water has been working hard to bring clean and safe drinking water to people in developing nations. With more than 800 million people in the world without access to clean water, th … Read more
Celebrating 30 years of creative advertising: #28 Gilbarco Veeder-Root.
We can get pumped up about any creative opportunity. So when we had the opportunity to do branding for Gilbarco Veeder-Root, the leader in fuel dispenser technology, we were pumped. We came up with th … Read more
Weekly Recap – December 15, 2014
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
Celebrating 30 years of creative advertising: #27 Comcast.
When Comcast moved into Michigan, it needed a high-speed kick start, so it hired Brogan. We got up to speed in no time and soon were also servicing another division of the company, Comcast Chicago. Ov … Read more
5 types of online content people love to share, from BuzzFeed’s CEO
BuzzFeed founder and CEO Jonah Peretti recently shared his thoughts on increasing online content popularity over an Adcraft lunch in Detroit. Of course, there are a number of factors that contri … Read more
Effective nonprofit social media marketing campaign example #4: Department of Health.
Nothing makes you cringe more than an awkward conversation. And when you’re a young teen forced to talk about topics such as drugs, smoking, alcohol, and dare I say – sex, the last people you want to … Read more
The Weekly Recap – December 8, 2014
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
Celebrating 30 years of creative advertising: #25 The HoneyBaked Ham Company.
Since 2006, Brogan & Partners has had the privilege of advertising one of America’s favorite foods: HoneyBaked Ham. HoneyBaked’s willingness to experiment with a variety of different media and cre … Read more
The Weekly Recap – December 1, 2014
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
