The Weekly Recap – December 8, 2014

Ellyn Davidson 12/12/14 - 2:33 pm

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

Facebook Launches Call-to-Action Buttons on Business Pages
Great news, marketers: Facebook just announced a feature that can help drive more traffic from your Facebook Page to your website: a call-to-action button.

call to action buttons

Mobile Search Will Surpass Desktop in 2015
Mobile to pass desktop in search ad dollars next year.

How to Create Effective Facebook Ads by Being Ridiculously Personal
The very first step to creating effective Facebook ads is creating a buyer persona.

5 Ways to Improve Your Instagram Marketing
Is there a place for Instagram in your marketing plan?

The evolution of TV advertising – three predictions for 2015
Media consumption has changed beyond recognition over the past few years.

Why Brogan?

We are true partners. With a proven track record of delivering strategic marketing expertise, award-winning creative and real-time, data-driven media, we go above and beyond for our clients to get results. We even guarantee you’ll be delighted.