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Healthcare Checkup – July 2017

From moms venting on social media to a new ad campaign from The Coalition to Protect America’s Healthcare, we’re seeing lots of messaging about the ACHA. As if those young Millennials don’t have enoug … Read more

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Weekly Recap – June 30, 2017

Do your statistics have photos? They should, if you want more views. Facebook. When it comes to ads, you could probably give yourself a boost. Or go all out and spend $100 thousand on your ads, it’s p … Read more

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7 ways you can write better blog titles.

If you don’t like spending hours to think of a four word title, you’re not alone. Creating a good title is work, especially with the added pressure to drive traffic to your blog or website. So, if you … Read more

Moms use social media to talk health coverage.

Moms are to Facebook what tweens are to Instagram. It’s where she finds advice, attention and, most importantly, an audience. Torn between two brands? Post it. Kid matriculated to middle school? Share … Read more

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Weekly Recap – June 23, 2017

Got an AJA Cion HD camera? We don’t either, but thankfully you can use an iPhone to shoot high quality web content. How’s your Instagram? If you’re looking for more followers, you’ve come to the right … Read more

Wendy’s gets real. Twitter goes wild. And sales?

Sass is subjective. We know authenticity connects, but how straight fire must our posts be to win the hearts of our consumers? Do we write with a loud voice at the risk of upsetting our audience? And … Read more

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5 tips to boost video performance.

You don’t need to do research to know that videos are going viral. Ranging from 10 seconds to three minutes, informational videos communicating core concepts to viewers are popping up all over the pla … Read more

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Weekly Recap – June 16, 2017

Words matter. But so does tone. When it comes to conversions, which is more important? The answer is in your prospects. Know your audience and the path they take to your door. Need a map? You’re in th … Read more

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How to market to young Millennials.

We’ve heard the stereotypes of young Millennials. But is there any truth to them? According to CEB Iconoculture, this generation isn’t all YOLO, all the time. They’re not frivolous or irresponsible in … Read more

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Weekly Recap – June 9, 2017

Can you blog with the big dogs? Is your content cutting it? Maybe your headlines are holding you back. Or your CTA is b-a-d. HubSpot has some ideas. Video! That’s what we thought. If you’re thinking o … Read more

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