Trends: Nonprofit
Why cause marketing should be your top priority.
Think you don’t have the time or capacity to deal with cause marketing? Think again. A study conducted by Fuse Marketing shows exactly why cause marketing can be a useful tool for your business. … Read more
Brogan sharpens the saw, strengthens team at Camp Tamarack.
I hate being picked up. Yes, I’m an adult but it may have more to do with control than age. So when I found myself being hoisted five feet in the air, threaded headfirst through a manmade web as part … Read more
Brogan’s best ad campaigns of 2017.
We’re taking stock in a year well spent and a job well done. We provoked. We tested. We challenged. And we learned a lot along the way. Together with our clients, we connected with consumers to help i … Read more
Brogan Volunteers 2017
As part of our commitment to community, Brogan & Partners encourages employees to participate in community volunteer activities. To support this goal, employees are offered one paid day each year … Read more
Looking for Millennials? Seeking marketing magic? Hit the library.
Ask a Millennial to explain the sharing economy and she’ll tell you about Uber, Airbnb and TaskRabbit. Ask a Mature, and she’ll show you her library card. Libraries have been around since Benjamin Fra … Read more
Gen We expects more from brands on social media.
Just when your brand had figured out Millennial social media habits, Gen We comes of age and everything changes. For these tech natives, social media is as much a part of the conversation as IRL. … Read more
How to create an inspiring workplace and culture.
Spot the Brogan & Partners team member among the volunteers at this year’s Muir Valley Trial Days in Kentucky. My job recently took me to Slade, Kentucky, home of Muir Valley—a nonprofit natu … Read more
Emojis are not for every brand. Here’s why.
Emojis are taking over e-mail subject lines everywhere. A study by Appboy finds that the volume of “active customer messaging campaigns that include emojis” grew by 609 percent in just one year … Read more
Skinny websites, snackable content and more from Digital Summit Detroit.
Digital Summit Detroit 2017 delivered. In less than two days, the conference covered all means of email, content, website and mobile trends. Lots for marketers to consider and capitalize upon. A few h … Read more























