Digital Summit Detroit 2017 delivered. In less than two days, the conference covered all means of email, content, website and mobile trends. Lots for marketers to consider and capitalize upon. A few h … Read more

Got data? Here’s how LinkedIn has become THE place for business-to-business digital marketing. Gens X, Y and Z all agree on this. Check out these stats from Influenster to see how women of all ages fe … Read more

Impulsive buyers may seem like a marketer’s dream. They see. They want. They buy. Forget research. Skip the comparison shopping. No need to entice them with remarketing content. Theirs is more of a bu … Read more

Faith in humanity restored. Here’s what brands are doing to help in the aftermath of Hurricane Harvey. Sick of seeing fake news on social media? Facebook is, too. Are you guilty of email overload? Che … Read more

What do Lyft and Taco Bell have in common? Late-night customers. The ride-hailing company and fast food chain put passenger and diner together after months of informal research.  Introducing “Tac … Read more

Time is not kind to websites. In the course of a year or even months, a high performing site can be dealt brutal blows that negatively impact results. Your organization may shift focus, launch new pro … Read more

The FOMO is real. Your vacation photos on Instagram could be influencing others’ booking decisions. It’s not easy to stand out in someone’s inbox. Use these tips to grab your consumers’ attention. Bla … Read more

Vasectomy is more effective, cheaper and safer than female sterilization. That’s why it’s the preferred choice for birth control in many countries like Canada and the U.K. But not the U.S. In fact, fe … Read more

Consumers remember sexy ads, but they’re fuzzy on the details—like product and brand. This according to a study published at ScienceDaily.com. Researchers considered 78 peer-reviewed advertising studi … Read more

Self-promotion is tough, but these artists are using Patreon to make it easier. You’ve heard of ad block, but it may soon find a permanent spot on the internet. Gulp, said marketers everywhere. That’s … Read more