Is it us or is it beginning to look a lot like the holidays already? Otherwise known as “Christmas Creep,” marketers are already debuting their holiday ads, deals and marketing campaigns for the seaso … Read more

My siblings and I didn’t have a pediatrician when we were kids. Everyone in my house saw the family doctor. (Except for daddy, who self-medicated the rare virus with a strict regimen of warm Vernors, … Read more

UberX. UberXL. BLACK. SUV. UberHEALTH?  Yes, you read that correctly. UberHEALTH. On October 25, the ride-sharing enterprise advertised their new promotional effort, #UberForHealth. When users in … Read more

Scroll. Tap. Click. Shop? Yes, it’s true. Instagram announced they will be rolling out a new feature to let brands and businesses tag their products in posts, linking them to the product page and onto … Read more

As we’ve recently seen in the latest Cigna TV spot, celebrities definitely capture our attention. (Especially when Dr. McDreamy is talking to us.) But, does this marketing tactic still resonate? The a … Read more

When my brother’s wife was diagnosed with breast cancer, we bought her a tablet to pass the time during her recovery. She loves to read, so it seemed a good choice. A year later, when my husband’s sis … Read more

Are all your doctor’s appointments up-to-date? Cigna and Zocdoc want to make sure you are taking all preventative healthcare measures. Whether they are enlisting Dr. McDreamy or proposing employees to … Read more

Have you used your “Unsick Day” this year? That’s right, we said unsick day. As part of their preventative healthcare campaign, Zocdoc, the healthcare scheduling service, has proposed Unsick Day … Read more

Are your loyal customers really that loyal? Did Facebook just release new ad sizes? And what really goes into making the perfect mobile ad? Adweek, Social Times and eMarketer are diving in, and so are … Read more

This spot literally woke me up as I was nodding off to the news last night. For there, in full scrubs, was not only McDreamy (Omg, is he coming back to Greys?!), but Hawkeye (Alan Alda’s “M*A*S*H” cha … Read more