Trends: Healthcare Checkup
Healthcare Checkup – March 2017
Let’s face it, we’ve all Googled our symptoms before. That rash, pain or cough. According to Google, 1 percent of queries are symptom related. That’s millions of searches surrounding symptoms and sign … Read more
Healthcare Checkup – February 2017
Out–are the days of looking good and in–are the days of feeling good, finally. Brands are taking a new approach to reach consumers looking to benefit their health. Today, consumers are looking for mor … Read more
Healthcare Checkup – January 2017
Have you made your New Year’s resolution yet? Don’t fret, now’s a good time to reflect on the previous year. And 2016 was quite a year. Not only was it big for social media platforms (Instagram storie … Read more
Healthcare Checkup – December 2016
Tis the season for giving, forging connections and the flu? Yes, that’s right. Let’s take a look. Give: Rethink Breast Cancer has created thoughtful Give-A-Care products to gift one-by-one or send cur … Read more
Healthcare Checkup – November 2016
Are all your doctor’s appointments up-to-date? Cigna and Zocdoc want to make sure you are taking all preventative healthcare measures. Whether they are enlisting Dr. McDreamy or proposing employees to … Read more
Healthcare Checkup – October 2016
What comes to mind when you think of the words “health” and “wellness?” According to CEB Iconoculture’s latest IconoCommunities study on consumer definitions of health and wellness, there is … Read more
Healthcare Checkup – September 2016
Picture this. You are on social media and come across a picture of an artfully captured acai bowl. You scroll passed that to find someone’s post about their new weightlifting goal. How come? Well, acc … Read more
Healthcare Checkup – August 2016
Are you a patient trying a new med? What about trying a new hospital? Treatment? Well, there’s a community for you. In fact, patients are seeking patients to learn their stories, experiences and find … Read more
Healthcare Checkup – July 2016
Let’s talk costs. According to a Duke University study of nearly 2,000 physician-patient conversations published in the journal Health Affairs found that when patients brought up costs durin … Read more
Healthcare Checkup – June 2016
What do you think of when you hear the word “Millennial?” Do you think “carefree” or “caregiver?” According to an AARP study, of the roughly 40 million U.S. adult caregivers, 25 percent are Millennial … Read more