Trends: Digital
Weekly Recap – December 28, 2018
Demanding Healthcare consumers will expect more from providers in 2019. Frustration with the healthcare system will prompt more consumers to advocate for themselves, according to Gartner Iconoculture … Read more
Weekly Recap – December 21, 2018
Power Suite Target’s latest fashion collaboration targets socially conscious. Target has long focused on the fashionista, partnering with the likes of Mizrahi, Missoni and Victoria Beckham. Now the re … Read more
Hey Google, show us a shot-for-shot recreation of “Home Alone.”
Christmas has come early. This month, Google gifted the world with a commercial we never knew we needed, in which Macaulay Culkin reprises his role as Kevin McCallister, the beloved little boy from “H … Read more
2019: The year smartphones scan for food poisoning?
Siri, what movies are playing? Siri, did the Spartans win? Siri, what’s the square root of 64? Siri, can you call my husband? If you’re an Apple aficionado, all of the above should sound familiar. Eve … Read more
What marketers can expect in 2019: Media consumption.
As we near the end of the year, we begin to question the year to come. What is next? What can we do to prepare? Specifically, where is media going in 2019? For a while there, users were engaging … Read more
Weekly Recap – December 7, 2018
Tube Tied YouTube’s algorithm invites you to keep on watching and watching… It starts with a simple ask, a clip from a talk show you missed or maybe a tutorial to get that beachy wave look. Before l … Read more
Healthcare Checkup – November 2018
Who’s the most popular girl at the tech party? How can you reduce your bounce rate? Are Facebook support groups okay? Find the answers here, as well as what marketers can expect in 2019 for Health and … Read more
Weekly Recap – November 30, 2018
Tech Peaks Consumers’ use of digital technologies has plateaued. The growth of U.S. consumers using cellphones, smartphones, social media, the internet and computers has stalled, according to Pew (Pew … Read more
Heartbeat takes health tech from wearable to useful.
We love wearable health technology. We take it to the gym, out for a run. We swim with it, bike with it, walk the dog with it. We take it to work, disguised as a tasteful accessory. We even sleep with … Read more
What marketers can expect in 2019: Technology.
A slew of new technologies continued to hit the market in 2018, which has become more the rule than the exception in recent years. For marketers, the real shift is not so much with the technologies th … Read more
