A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.
Healthcare Checkup – December 2017
2017 healthcare innovations and mergers, website tips for the disabled, why Instagram is ADvantageous, and a candid opinion on preserving endangered themelines that are “Good to the last drop.” V … Read more
Providers try to catch up with patient expectations.
Consumers are becoming increasingly discerning healthcare customers. They’ve always cared about access and benefits. But now that consumers are paying more, they’re paying more attention. They’re rese … Read more
Weekly Recap – December 22, 2017
The end is near, and we’re continuing our recaps of 2017. You wouldn’t think one-star reviews would be good for a brand. But Snowbird Ski Resort used them to make witty print ads. How did you deal wit … Read more
9 ways to make your website more accessible.
8 billion. That’s the number of websites on the internet today. Unfortunately, most are not functionally available to all internet users. According to CEB Iconoculture research, less than a quarter of … Read more
Weekly Recap – December 15, 2017
As the year comes to a close, we’re looking back on all the highs and lows that came with 2017. Marketing don’ts. Learn from these brands’ mistakes. YouTube’s most viewed. Don’t miss these spots from … Read more
4 technology trends on the rise in 2018.
Artificial intelligence, virtual doctor visits, mobile check deposit. What’s next for tech? While brands are getting ready to market their products and services in the coming year, they’re also lookin … Read more
Weekly Recap – December 8, 2017
‘Tis the season. Don’t miss these insights into holiday shopping habits. Give joy, get joy. Kohl’s holiday campaign focuses on its loyalty program to stay relevant in the age of e-commerce. Artists, a … Read more
8 Instagram enhancements for advertisers in 2017.
This past year, Instagram has seen some major growth across their platform. According to the latest data pull, time spent watching videos is up by 80 percent and videos produced daily increased by fou … Read more
Money in 2018: The economy’s up, but we’re not buying it.
If we were to sum up in one word the way people are feeling about money going into the new year, that word would be “nervous.” The current administration came into office vowing to repeal the Affordab … Read more
Are advertising themelines dead?
Should we “Just do it”? Should we kill marketing themelines altogether? Is the era of having a tagline or slogan for your brand on the verge of extinction? After all, consumers today only have a nanos … Read more
