A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.
Google AdWords case study Health Management Associates.
As we reported in November, Health Management Associates (HMA), an independent, national research and consulting firm focused on publicly funded healthcare, named Brogan & Partners as its agency. … Read more
The week in review – January 13, 2014.
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
Blog well, or don’t bother?
“Is it better to blog badly than to not blog at all?” This question was posed to us at a recent meeting with a prospective client. Blogs being an integral part of successful inbound marketing strategy … Read more
The week in review – January 6, 2014.
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
Marketing to women insights just got more personal.
As marketing to women experts, we don’t rest on our chromosomes. Which is why we started a new research effort targeting women called “Brogan Talks to Women.” Every month we are sending out a survey t … Read more
Olga’s timely social media promotion.
If you live anywhere in the Midwest, chances are you are working from home today, enjoying your coffee in your pajamas, due to the loads of snow that dropped down on us last night. And while you … Read more
The week in review – December 30, 2013.
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
The week in review – December 16, 2013.
Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new … Read more
The impact of social visualization on social media strategy.
Last year, Pinterest was hot. This year, Vine. What will 2014 bring? Social media is constantly evolving. The platforms change. Audiences migrate. And the measure of relevant, meaningful content chang … Read more
WestJet puts the joy back into air travel with nontraditional marketing stunt.
There’s not much joy in airline travel today. Even before boarding the plane, passengers must carefully organize and weigh their luggage, go through various states of undress to clear security and joc … Read more