Trends: Nonprofit
MI Healthier Tomorrow inspires.
Creating an inspiring workplace and culture: at Brogan & Partners, this is our passion. And while inspiration comes in many forms, for us it’s our clients who make Brogan & Partners an inspiri … Read more
Panera really does care.
Have you heard about Panera Cares community cafes? These are wonderful non-profit versions of Panera sandwich shops. They were created to raise awareness of—and actually relieve—food i … Read more
Social media expands the circle of friendship.
Friendship Circle of Michigan has always been one of my favorite non-profits. They do significant work for families of children with special needs—some are close friends of mine. So of course, I took … Read more
Today, we light it up blue.
Today is World Autism Awareness Day. That means for the next twenty-four hours, buildings and monuments around the world will be bathed in blue light. Among the places “lighting it up blue” are the Em … Read more
Social media and nonprofits example #1 – The Breast Cancer 3-Day.
It’s only fitting that I start my social media nonprofit blog series with the Breast Cancer 3-Day–an organization that is very close to my heart. I’m a 3-Day walker and extremely passionate abo … Read more
The difference between social marketing, social media marketing, and cause marketing.
I was about to do a blog series on social marketing. But then I realized a lot of people online are confusing it with social media. Social marketing is marketing that builds awareness about a social i … Read more