Trends: Insights & Trends
Weekly Recap – December 4, 2015
It’s a social media world, we’re just in it. What are the preferred platforms? Facebook and Twitter are the preferred networks US companies use, according to eMarketer. Instagram is quickly climbing t … Read more
Customers crave reward programs—just ask Starbucks.
In 2015, restaurant loyalty program memberships rose 107 percent, and today, more than 55 million Americans are members of at least one restaurant or fast food reward program. Whether it’s coffee, fas … Read more
15 causes to support on Giving Tuesday.
They say it’s better to give than to receive, and at Brogan & Partners, we couldn’t agree more. That’s why we’ve compiled a list of 15 charities our team members support wholeheartedly—many giving … Read more
Shutdown and Slow Shop with me.
Now that retailers have managed online commerce, they’re inviting consumers back into the store for an experience called slow shopping. Akin to its distant cousin slow food and step-brother slow trave … Read more
4 popular retail store reward programs.
According to the 2015 COLLOQUY Loyalty Census, there are more than 434 million memberships in retail store reward programs. Why are they so popular within this industry, you ask? Maybe it’s because re … Read more
Reward programs are here to stay, and here’s why.
It’s official. Reward programs have taken over. To date, 65 percent of marketers have implemented a brand loyalty program—offering customers points, prizes, money and miles for making purchases and en … Read more
Weekly Recap – November 20, 2015
Black Friday will be knee-deep in Millennials. Social Media Times says 95 percent prefer to wrap up their lists before they run out of Thanksgiving leftovers. They’re in good company. Nearly half of a … Read more
Weekly Recap – November 13, 2015
Not sure how to describe that frock you found on the net? Pinterest is on it. Its new search tool lets you search and purchase by image. Is it a Sabrina or Sweetheart neckline? No matter. Pic, search … Read more
18 graphic design terms every marketer should know.
Ever wondered how brands determine color palettes? How McDonalds, T-mobile, Coca-Cola and many more created their logos? Or how brand standards are developed and executed? All of these elements are st … Read more
Weekly Recap – November 6, 2015
Snap. Post. Optimize. Repeat. No this isn’t a Vidal Sassoon advert for shiny locks. But it is the perfect formula for an Instagram ad. How do we know? The Social Media Times #infographic, for starters … Read more






















