A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.

Weekly Recap – February 23, 2018
Amazon enters the healthcare arena. What does this mean for healthcare providers and consumers? The Best Feb Ever. For NBCUniversal, that is. Another Amazon attack. Delivery services have a new c … Read more

Is being a tech native healthful or harmful?
Being the tech generation definitely has its health benefits—hyper awareness, incredible access and greater control. But all that information and connectivity can come with some unhealthy side effects … Read more

Is your sender reputation keeping your emails out of inboxes?
You may be done with high school (don’t worry, we won’t ask you when you graduated), but if you’re an email marketer, you’ll never be done worrying about your reputation. … sender reputation, that i … Read more

Weekly Recap – February 16, 2018
Valentine’s Day. It’s not about the candy, it’s about the words on the candy. Olympians up close. Like, in your living room close. Influencers: the new American dream? DETAILS, Please Sweethearts … Read more

1 in 5 emails will never make it to an inbox. Will yours?
Let’s say your team just created an email that’ll be sent from your brand. And… let’s say it’s the best email ever. I mean, it’s expertly written. It’s well designed. It’s strategically programed. T … Read more

4 healthcare innovations for improved access.
Access. As a healthcare marketer, how many times do you hear, think about and talk about this word in a day? How many healthcare innovations are fueled by creating a better entryway to your services? … Read more

Weekly Recap – February 9, 2018
Did your favorites make the list? Adweek’s top Super Bowl ads. As always, engagement is key. But many Super Bowl marketers forget about mobile. Again, let’s talk about engagement. This time on Instagr … Read more

Gen We is earning allowance – and saving it too.
Photo by Alexis Brown on Unsplash Allowance is still a thing but it’s rarely a handout these days, according to a recent RoosterMoney survey. Seventy percent of U.S. parents gave their kids an average … Read more

Weekly Recap – February 2, 2018
Sunday is Super Bowl Day. Check out these sneak peaks of some highly anticipated spots. Chris Pratt does yoga. Wendy’s calls out McDonald’s for frozen beef, again. And Alexa loses her voice. DETAILS, … Read more

Giving Birth to New Ideas: Some tips for creative conception.
Pretty much everyone who works in a creative field has gotten the question, “How do you come up with your ideas?” And a lot of times, our only answer is a shrug: “Beats me!” It’s true that the cr … Read more