Trends: Retail

How do you feel about holiday shopping? Are you excited? Completely dreading it? Or just adding it to your to-do list. Here are three things marketers need to know about this year’s holiday shoppers. … Read article

The Black Friday deals are (mostly) over and Cyber Monday has officially passed. Now that two of the biggest shopping days of the year are behind us, many brands are shifting gears from sales and prom … Read article

Just in time for the holidays, GiftOfCollege.com presents the gift that truly keeps on giving in convenient gift card form. Grandparents take heed. You guessed it—plastic 529 gift cards that let peopl … Read article

Apparently, we’ve been won over America. Or we’ve just been worn down. A recent survey by RichRelevance finds that American shoppers are becoming somewhat more tolerant of the appearance of Santa Clau … Read article

For the past few weeks, customers have been teased with messaging on boxes in stores that said “no peeking.” While some designs were leaked, Starbucks has kept a tight lid on this year’s design. Or sh … Read article

As we’ve recently seen in the latest Cigna TV spot, celebrities definitely capture our attention. (Especially when Dr. McDreamy is talking to us.) But, does this marketing tactic still resonate? The a … Read article

“Turn your desk into a studio.” Have you received your golden ticket? Microsoft gave users a peek into a world of truly pure imagination. On Wednesday, the multinational technology company announced t … Read article

We already know this audience is mindful when it comes to their health. But what else is this cohort doing when it comes to their wellness? According to the Communispace study Healthcare Without Borde … Read article

In 2015, restaurant loyalty program memberships rose 107 percent, and today, more than 55 million Americans are members of at least one restaurant or fast food reward program. Whether it’s coffee, fas … Read article

Now that retailers have managed online commerce, they’re inviting consumers back into the store for an experience called slow shopping. Akin to its distant cousin slow food and step-brother slow trave … Read article