Trends: Media

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Everything’s mobile, so why are more shoppers using computers?

More people are shopping online. And people who shop online are shifting more purchases online. This surprises no one. What was once clandestine consumption, is now smiling at us from the Amazon … Read more

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6 insights marketers should know from Iconosphere 2018.

“Be brave in this new world,” proposed Kate Muhl, CEB Iconoculture’s Principal Advisor to a room full of brand strategists and advertisers. This quickly became the theme for the two-day Iconosphere 20 … Read more

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Weekly Recap – March 16, 2018

Let’s talk tech. Google takes assistance to the next level with a fun home. Fast-food brands vs. fast-casual restaurants. Ever dream about being the star of your own Super Mario game? Well, now you ca … Read more

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Marketing madness by the numbers.

Sorry, we can’t help you out with your NCAA basketball bracket – you’ll have to guess those stats for yourself. But we do have some data on who’s spending the big bucks on marketing for the tourn … Read more

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Weekly Recap – February 23, 2018

Amazon enters the healthcare arena. What does this mean for healthcare providers and consumers? The Best Feb Ever. For NBCUniversal, that is. Another Amazon attack. Delivery services have a new c … Read more

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Weekly Recap – February 9, 2018

Did your favorites make the list? Adweek’s top Super Bowl ads. As always, engagement is key. But many Super Bowl marketers forget about mobile. Again, let’s talk about engagement. This time on Instagr … Read more

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Weekly Recap – February 2, 2018

Sunday is Super Bowl Day. Check out these sneak peaks of some highly anticipated spots. Chris Pratt does yoga. Wendy’s calls out McDonald’s for frozen beef, again. And Alexa loses her voice. DETAILS, … Read more

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Weekly Recap – January 19, 2018

It wasn’t a secret. Organic reach has been down for years. Uncharted territory. How much personal data is too much when developing creative? 2 weeks until game time. Checkout this Super Bowl Ad Tracke … Read more

Weekly Recap – January 5, 2018

Will 2018 top the engagement seen in 2017? Check out this review of last year’s most engaging social content, and start thinking about how to top it this year. Cause marketing. Don’t miss Matter Unlim … Read more

Brogan’s best ad campaigns of 2017.

We’re taking stock in a year well spent and a job well done. We provoked. We tested. We challenged. And we learned a lot along the way. Together with our clients, we connected with consumers to help i … Read more

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