A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.

Healthcare Checkup – November 2016
Are all your doctor’s appointments up-to-date? Cigna and Zocdoc want to make sure you are taking all preventative healthcare measures. Whether they are enlisting Dr. McDreamy or proposing employees to … Read more

It’s no tricks and all treats from Facebook this year!
Just in time for Halloween, Facebook has released limited-edition Halloween reactions to help you get into the holiday spirit. The Like, Love, Haha, Wow, Sad and Angry reactions have all been transfor … Read more

Microsoft’s Surface Studio: A world of pure imagination.
“Turn your desk into a studio.” Have you received your golden ticket? Microsoft gave users a peek into a world of truly pure imagination. On Wednesday, the multinational technology company announced t … Read more

Weekly Recap – October 28, 2016
Is your brand authentic? Does it have the right tone? Social Times has a few pointers. Meanwhile HubSpot presents a list of brands that are peppering their content marketing strategy with empathy. And … Read more

Marketing Statement – Fourth Quarter 2016
Look who’s talking money now. Gen We is growing up and growing into bank accounts, credit cards and student loans. They’re approaching finances with eyes wide open, taking a decidedly sophisticated ap … Read more

Introducing the Zocdoc “Unsick Day.”
Have you used your “Unsick Day” this year? That’s right, we said unsick day. As part of their preventative healthcare campaign, Zocdoc, the healthcare scheduling service, has proposed Unsick Day … Read more

Weekly Recap – October 21, 2016
With more than 500 million active users, Instagram has proven itself to be a crucial platform for brands to share—which could be why it’s now available for all Windows 10 tablets. But, Instagram is so … Read more

3 ways financial marketers can engage with Gen We.
Is it us, or does Gen We rhyme with money? According to CEB Iconoculture research, Gen We encompasses kids up to age 18 (born between 1996 and 2016) and has distinct and unique attitudes when it comes … Read more

Weekly Recap – October 14, 2016
Are your loyal customers really that loyal? Did Facebook just release new ad sizes? And what really goes into making the perfect mobile ad? Adweek, Social Times and eMarketer are diving in, and so are … Read more

Talk about breakthrough healthcare marketing.
This spot literally woke me up as I was nodding off to the news last night. For there, in full scrubs, was not only McDreamy (Omg, is he coming back to Greys?!), but Hawkeye (Alan Alda’s “M*A*S*H” cha … Read more