A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.

Weekly Recap – January 6, 2017
Shhh. What’s that? A muted ad? Pandora is slated to roll out muted video and responsive display ads this month and marketers aren’t the only ones excited. Users are too. In fact, three of four people … Read more

Healthcare Checkup – January 2017
Have you made your New Year’s resolution yet? Don’t fret, now’s a good time to reflect on the previous year. And 2016 was quite a year. Not only was it big for social media platforms (Instagram storie … Read more

Weekly Recap – December 23, 2016
Let’s talk Twitter. Last week, the social platform announced you can now broadcast live video without having to create a Periscope account. Think about all the branded opportunities for 2017? Video is … Read more

A Year in Review: Facebook.
For Facebook, every year brings advancements and enhancements—and 2016 was no different. With a strategic goal to make the world more connected, the Facebook team added new functionality, created new … Read more

Hospital system backs patient experience with refund policy.
Patients increasingly want the same level of customer service at the hospital that they get at the Genius Bar, according to McKinsey & Company research. Respondents said that great customer servic … Read more

Weekly Recap – December 16, 2016
Remember Apple’s spot “Taylor vs. Treadmill?” Or Jeep’s “Portraits?” As 2016 is winding down, Adweek is counting down the top ten ads that debuted this year. Digiday is naming 2016 the year of the emo … Read more

5 consumer trends every marketer should know in 2017.
It is safe to say 2016 was rather a rough year. In fact, according to a CEB Iconoculture survey, it was deemed the worst year ever on social media by consumers. A level not seen since the Great Recess … Read more

3 things retailers need to know about this year’s holiday shoppers.
How do you feel about holiday shopping? Are you excited? Completely dreading it? Or just adding it to your to-do list. Here are three things marketers need to know about this year’s holiday shoppers. … Read more

Weekly Recap – December 9, 2016
2016 continues to be a big year for Instagram. The platform reached more than 500 million Instagrammers and debuted a shiny new interface. And they aren’t stopping there. This week Instagram announced … Read more

Instagram: 2016 year in review.
2016 was another very big year for the visual-based platform. The social network introduced several new ad tools, formats and even a new interface. In case you missed it, we present Instagram’s most s … Read more