Trends: Hospitals
Bars now serving virtual reality to attract Millennials.
Virtual reality (VR) is popping up across markets from healthcare to travel. Now it’s creeping into nightlife as clubs and bars attempt to attract a waning Millennial market. The VR tactics are varied … Read more
Weekly Recap – October 6, 2017
Instagram for the win, again. Here’s why your brand should be using the app. Giant balloon dogs and more. Snapchat continues to ramp up its AR efforts. Avoid a 25 minute advertisement. Brands navigate … Read more
Gen We expects more from brands on social media.
Just when your brand had figured out Millennial social media habits, Gen We comes of age and everything changes. For these tech natives, social media is as much a part of the conversation as IRL. … Read more
How to create an inspiring workplace and culture.
Spot the Brogan & Partners team member among the volunteers at this year’s Muir Valley Trial Days in Kentucky. My job recently took me to Slade, Kentucky, home of Muir Valley—a nonprofit natu … Read more
Emojis are not for every brand. Here’s why.
Emojis are taking over e-mail subject lines everywhere. A study by Appboy finds that the volume of “active customer messaging campaigns that include emojis” grew by 609 percent in just one year … Read more
Skinny websites, snackable content and more from Digital Summit Detroit.
Digital Summit Detroit 2017 delivered. In less than two days, the conference covered all means of email, content, website and mobile trends. Lots for marketers to consider and capitalize upon. A few h … Read more
Healthcare Checkup – September 2017
Highlights here on how Hurricane Harvey is bringing out the best in healthcare workers, brands and doctors. Plus new healthcare social media insights, Ad Block strategies, and telltale signs of websit … Read more
5 doc training tips on patient-centered care.
In the world of healthcare marketing, we all know that doctors are an important part of the market mix. But while your Patient Experience Department is all abuzz about patient-centered care and improv … Read more
6 healthcare social media insights, with tips.
Across every industry, social media is different – and it’s always changing. Content that works well for a financial services brand? It might not perform for a hospital. And over time, it might not pe … Read more
5 things your hospital should be doing online.
Patients today are relying heavily on the internet for health and wellness needs. Is your hospital prepared? Stay ahead of the curve with these five key tactics. Provide accurate medical information. … Read more
