In 1984, Marcie Brogan along with her creative partner, Anna Kabot, left Doner Advertising to produce their best creative idea to date: a new kind of ad agency. One that was not only owned by women, but that was led by creative minds. So they founded Brogan Kabot, which later became Brogan & Partners. Because of its unique culture and leadership, it was the first agency of its kind. And it was the beginning of many firsts for Brogan & Partners. So as we celebrate 30 years of creativity and working with great clients who have allowed us to produce award winning work, we wanted to honor the work over the last three decades and share it. And I am privileged not only to be a part of this wonderful ad agency as the creative director over the last decade (well, for 9 years) but also worked in the 80’s at Brogan Kabot, with the brilliant, double threat (she could art direct and write) and beautiful Anna Kabot and was mentored in the 90’s by the witty and wise creative genius of Bonnie Folster. And of course, throughout the years, Marcie, even though she led the agency in an account role, was always there with her lightning fast mind and ability to pull puns and big ideas out of thin air.
So to celebrate our 30thanniversary, we will be blogging about our 30 best ad campaigns. As you can see from our award wall below, they have earned us many shiny accolades over the years. If you were a client or former employee or touched these in any way, we’d love for you to comment and share your stories. What creative have you liked best from the Brogan portfolio?
- Keep the Best Players on Bench
- Mountain Valley Water
- Sanders
- WJLB Radio
- Henry Ford Hospital
- Michigan Department of Community Health: AIDS campaign
- D.O.C.
- Chevrolet
- Michigan Department of Community Health: Women tobacco
- Michigan Department of Community Health: Teen tobacco
- KitchenAid
- Arthur Andersen
- Travel Michigan
- Joe Ricci Automotive
- Click on Careers
- Ford Field
- Michigan Department of Community Health: Women’s Health
- Covenant HelathCare
- Michigan Department of Community Health: Healthy Michigan Launch
- Pro Bono
- Michigan Economic Development Corporation
- Detroit Convention Bureau
- Carmel Belle
- North Carolina Department of Health and Human Services
- HoneyBaked Ham Company
- Brogan & Partners Self promo
- Comcast
- Gilbarco
- MI Healthier Tomorrow
- St. John Health
These campaigns brought back
These campaigns brought back some really terrific memories! Congratulations on 30 years of creativity, imagination, innovation, community service and success!