“Do we need another social media app?” consumers seem to continuously ask themselves. According to Meta, the answer is a resounding, “Yes.” That’s why the company recently launched Threads, a text-bas … Read more

Mike Hull, President & CEO of Make-A-Wish Michigan, delivers a moving speech. Thanks to the help of our clients, vendors, friends and family, our wish came true: Brogan & Partners raised over … Read more

On July 12, we’re raising a glass for Make-A-Wish Michigan, and we invite you to join us. Mark your calendar for an evening of wine, appetizers, silent auction items and socializing as we work to rais … Read more

Netflix + Hulu + Max + Prime + Apple TV… when you’re subscribed to one or all, it sure adds up. And now Netflix is adding even more expenses to the equation with their recent password-sharing crackdow … Read more

The use of AI (artificial intelligence) tools for advertising is a polarizing topic; depending on who you ask, it’s either going to take away all our jobs or make our jobs a cakewalk. In all likelihoo … Read more

PHOTO: BILIBILI Last month, users saw QR codes reach new heights… literally. A drone show along the waterfront in Shanghai ended in a jarring grand finale as the drones lined up to form a bright, scan … Read more

What once felt like technology of the future is now here. Advancements with AI have made it harder to decipher between human- and bot-generated content. Whether it’s a blog post, a coded website, math … Read more

Insider Intelligence reports nearly 33 million mothers in the U.S. will use the internet this year – more than any other group of people – making them one of the most powerful demographics for adverti … Read more

As we’ve seen with other examples of humor in financial advertising, relatability is one of the key factors that helps humor both entertain potential customers and foster goodwill for your brand. A jo … Read more

 Creating a campaign that encourages people to save money is like promoting the advantages of eating more vegetables—everyone already knows they should be doing it, so an ad listing the reasons why … Read more