21 creative social marketing campaigns.

I love finding brilliant advertising creative that makes me wish I thought of it. And I especially love it, when it’s for a client that’s trying to make the world a better place. That’s what social marketing is all about. And because it’s only “sell” is to try to get us to change our behaviors or attitudes about something, it can be powerful when done well.

In this blog series, I will write about 21 creative social marketing campaigns I admire. If you have any favorite campaigns to add to this list, leave me a comment and link, and I will check it out. 21 creative social marketing campaigns.

  1. Above the Influence
  2. Amnesty International
  3. American Stroke Association
  4. Boys and Girls Club
  5. Children’s and Adolescents Reference Center
  6. the truth
  7. Covenant House
  8. Invent Now
  9. Land Transport New Zealand
  10. Looking Glass Foundation
  11. My Sister’s Place
  12. Nike Foundation
  13. Parkinson’s Society Canada
  14. Partnership for a Drug-free America
  15. obesity prevention
  16. stop land mines
  17. thinkb4yourspeak
  18. Michigan Department of Community Health
  19. World Wildlife Fund
  20. United Nations Campaign
  21. United Way

If you’re not sure what’s the difference between social marketing and social media, check out my post on that subject.

Comments 2 Add yours below

Love the "Invent now" social media campaign.

There is a great deal of enthusiasm and interest in using social media for public health communications, “but few research studies have examined its success in promoting and adopting protective health behaviours”. Check these 9 public health social media campaigns http://www.bangthetable.com/public-health-social-media-campaigns/ that engage people and have the potential to bring about awareness, education and change.


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