Trends: Mobile

How reality television builds brand loyalty.

Just as Tiffany’s long lost brother is revealed, the television screen blacks out and a commercial plays. Instead of heading to the kitchen and grabbing a snack or watching the commercial, I grab my p … Read article

Shop until your smartphone dies.

Today’s trend for shoppers is the term ‘Shoptimization’ or in laymen terms, optimizing your shopping time and shopping budget. With so many choices available in today’s marketplace, shoppers are begin … Read article

The future of User Interface (UI) Design: Part 1.

As one of the digital thought leaders at Brogan & Partners, I was excited to attend this year’s SXSW conference and see where the future of digital design was heading. Often, I feel like the “usab … Read article

Is 2012 the year of the stay at home husband?

It’s really easy to find stories about the hard knock life of professional women. There’s not enough equality in the workplace, not enough good childcare, not enough balance at home, not enough hours … Read article

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