Blog

What marketers need to know about Millennials and food.

Dubbed the foodie generation , Millennials are redefining what it means to eat and entertain, thus changing food industry standards. As a consumer, Millennials are more likely to make purchasing decisions based on their own schedules and needs. For Millennials,...Read more

Weekly Recap - January 8, 2016

2016 is officially here, and there is a lot to look forward to. For starters, a little birdy said that Twitter just may be increasing their character limit per tweet. Yes, that’s right! Instead of 140 characters, tweets could possibly...Read more

Key consumer trends that will impact 2016 marketing plans.

Before we jump enthusiastic into the New Year, it’s important to reflect on the consumer behaviors that shaped marketing trends in 2015. How the popularity of texting gave us the pizza emoji. How our appetite for content galvanized native advertising...Read more

Weekly Recap - January 1, 2016

Happy New Year! And what a year it has been. From all those memorable real time marketing opportunities to advertising made public on Instagram, 2015 was full of big moments. Taking note, Digiday compiled 2015’s greatest hits on Twitter and...Read more

3 tips to get back into work mode post holiday.

Holidays are great. Family. Friends. Food. A little time away from work to recharge. It’s all good. But all that revelry can make it difficult to get back into the swing of things at the office. Feeling refreshed is important...Read more

4 tips to make your reward program the most rewarding.

Today, the average American household is a member of 29 reward programs … but they’re only active in 12. Why, you ask? According to CEB Iconoculture research, some programs are just too confusing. In a recent study, the research company...Read more

Weekly Recap - December 25, 2015

You’ve got presents to wrap, so we’ll keep this short. Soon you’ll be playing games with your soda. And we’re not talking kick the can. Speaking of relationships, Sephora says you’re not visiting the malls much lately. It hurts. Sales...Read more

The 10 most popular marketing blogs of 2015 and why.

Brogan & Partners has been blogging on its website for nearly 10 years. In fact, our most popular blogs—those that drive the most traffic to our website—were published some eight years ago. Good blog content is like a good investment...Read more

Brogan: Best of 2015.

In just a few days, we’ll be celebrating the new year. But before we do, we’re celebrating the past year by recapping some of the best campaigns we created with clients in 2015. From TV spots and radio commercials to...Read more

Earn rewards for healthy choices: Healthcare loyalty programs move us.

When it comes to healthcare, loyalty programs can be tricky, as most loyalty programs reward members for doing business with them again and again and again. But, you wouldn’t exactly encourage people to continue coming to the emergency room or...Read more

Reward programs: You have to spend money to save money.

For a brand, the purpose of a reward program is complex. They want to incentivize each individual person to stay loyal throughout their lifetime. They want to encourage them to keep coming back. They want them to be excited. For...Read more

Weekly Recap - December 18, 2015

It’s the most wonderful time of the year. We’re making a list and checking it twice. We’re gonna find out which brands are haughty and nice. That’s right. 2015 listicles are coming to town. There’s also a lot of crystal...Read more

Pages

Why Brogan?

Results. Strategic insights that deliver more "aha" moments. Creative that makes an emotional connection. Account service that creates happy clients. And metrics that move your business forward. We guarantee you'll be delighted.

Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

Tweets, Blog Posts and Tidbits...

Connect With Us