Blog

Flu season ahead: Why it's socially responsible to get your flu shot.

Fall's in the air, and unfortunately, so is the flu. While it's beneficial for your personal wellbeing to get your flu shot this year, it's also become somewhat of a social responsibility to do so. Newscasters are talking about it,...Read more

9 key takeaways from SHSMD Connections Conference 2018.

The weather may have been mostly grey, but the Seattle SHSMD conference illuminated us four Brogan healthcare marketers in so many ways! Here are our 9 key takeaways: "Do more of what makes you happy." says Johnny Earle , of...Read more

Weekly Recap - October 12, 2018

Social-Lite A surreal social media experience. Want to cut back on social media consumption but aren't willing to quit cold turkey? Try Binky, which offers streams, scrolls and swipes without connecting to actual people. Or wipe the slate clean with...Read more

6 SEO best practices every blog should have.

Google. It serves our every search. Indulges our every inquiry. And even follows us where we go (on the internet of course). It even crawls brands’ sites and the content they produce: blogs, whitepapers, articles, webpages, websites, etc. so that...Read more

Weekly Recap - October 5, 2018

Exploring Other Options Younger consumers are more likely than older gens to break up with Facebook. The Cambridge Analytica scandal prompted many Facebook users to take action to protect their data. 54% of all Facebook users age 18 and older...Read more

Weekly Recap - September 28, 2018

Sorry, Not Sorry Nike's Colin Kaepernick ad sparks consumer protests — and sales. Long known for its edgy ads, Nike upped the political ante by making Colin Kaepernick the face of its 30th Anniversary "Just Do It" campaign. "Believe in...Read more

Healthcare Checkup - September 2018

Are you charged with marketing cosmetic surgery or telehealth? Looking for an inspirational patient experience video to wow any patient caregiver? Or one for National Rehabilitation Awareness Week that will melt your heart? Check up on this and why Alexa...Read more

Weekly Recap - September 21, 2018

Look Who's Saving Now Consumers bolster the U.S. economy by saving more. It may have taken a Great Recession, but Americans are saving like never before. Their prudent ways have lingered well into the recovery. In fact, U.S. households have...Read more

A tale of two industries - When fashion and technology converge.

Imagine watching the Emmy's red carpet and seeing a computer determine the best and worst dressed instead of your favorite fashion critic. Imagine waking up and using AI (instead of your best friend) to help you pick your outfit for...Read more

An inspirational video to transform patient experience.

"When you pity people who are sick, you take away their power." This from a wise-beyond-her-years cystic fibrosis patient, Claire Wineland , with her proclamation that we need to change the way we treat sick people. She should know,...Read more

Weekly Recap - September 14, 2018

Hopelessly Devoted to "Inbox Zero" Young, professional Millennials check their email more often than any other age group. For one-third of 25-34 year olds, the Sisyphean quest for "inbox zero" begins even before they get out of bed (Adobe Consumer...Read more

Cosmetic Surgery Advertising: The changing face of medical marketing.

You turn on your car radio, and an announcer is shouting that you can "Buy one, get one free!" And he's not talking about sandals or smartphones. He's talking about cosmetic surgery procedures — facelifts, tummy tucks, and breast augmentation...Read more

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