Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.
Why Facebook Pages’ Likes Totals May Drop
If you notice a drop in your “likes” on your page next week, don’t be alarmed. Facebook is deactivating inactive accounts.
Marketing Lessons From ‘#TheDress’ That Went Viral
Now that the true color has been confirmed, here are some marketing lessons we can take away from #thedress that melted the Internet.
How Often Should You Post on Social Media? Benchmarks for 9 Different Industries
Social media is a very flexible and fluid part of your marketing strategy. It’s not easy to draw the line between how much you could be posting and how much you should be posting.
Social Media Newsfeed: Instagram Carousel Ads
Similar to Facebook’s multi-product ads, advertisers can now showcase multiple photos at once in a sponsored Instagram post.
How To Use Facebook CTA Buttons For Your Business
A strong CTA can make the difference between a post getting tons of traction, and sitting and collecting dust.