Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.
Skip Pre-Roll Ads with Interactive Video Ad Unit
Minteye has built an ad unit that gives users the option to bypass pre-roll ads—but only after first interacting with an image that complements the ad.
Mobile Marketing is Still Largely Untapped
Mobile marketing – despite all its continued hype and promise has been severely underutilized by marketers of all shapes and sizes.
Ten Most Popular Brands on Facebook
Statista’s chart ranks the 10 most-liked brands by U.S. Facebook users, as well as the percentage of fans that hail from the U.S.
Instagram to Begin Selling Ads: Not Surprising and Not Creative
So recently it was announced that Instagram will be monetizing the service by selling ads.
Consumers Who Receive Marketing Emails Spend 83% More [INFOGRAPHIC]
Email is decidedly less trendy than social media, and many studies have found it much more effective at converting sales. It’s somewhat counter-intuitive, but this infographic frames some of the whys and bests practices quite nicely.