The week in review – August 5, 2013.

Ellyn Davidson 08/09/13 - 1:15 pm

Social media is constantly evolving, with vigilant bloggers following every new app, rule and Facebook flicker. We sift through hundreds of blogs weekly to keep on top of developments and seek out new client opportunities. It’s our job. And we like to share. So, don’t fret about what you might be missing. We’ve got your Cliffs Notes.

Five Common Branding Mistakes
Even the most seasoned marketers sometimes struggle to develop effective messaging.

New LinkedIn Company Page Analytics
If you’re using your LinkedIn Company Page to share engaging content with the world’s professionals, get ready for an easier way to track your page’s performance.

Facebook Newsfeed Algorithms
Facebook announced small changes to its news-feed ranking algorithms, promising more visibility into tweaks that could affect the exposure of organic posts going forward.

Higher Tweet Volume Drives TV Tune In 29% of the Time
It seems like common sense that an increase in tweets can drive an increase in live TV viewership, but there’s been scant proof of such correlation – until now, a Nielsen study has proved a relationship.

Content Curation & Social Media
Social media and brand journalism are no different. Without a blend of outside information to keep things lively and timely, it gets predictable, boring and ineffective fast.

Creating “Magical Moments” in Marketing
Imagine what business would feel like if companies focused on creating these magical moments in time, to craft our experiences with them so thoughtfully that it feels like a service.

Why Brogan?

We are true partners. With a proven track record of delivering strategic marketing expertise, award-winning creative and real-time, data-driven media, we go above and beyond for our clients to get results. We even guarantee you’ll be delighted.