Trends: Social Marketing
21 creative social marketing campaigns.
I love finding brilliant advertising creative that makes me wish I thought of it. And I especially love it, when it’s for a client that’s trying to make the world a better place. That’s what social ma … Read more
The difference between social marketing, social media marketing, and cause marketing.
I was about to do a blog series on social marketing. But then I realized a lot of people online are confusing it with social media. Social marketing is marketing that builds awareness about a social i … Read more
When your personal passion and your work life mix.
It’s not often you get to mesh your work life so neatly with your personal life. I guess I’m just one lucky gal–although some may think differently. In August of 2007, I was diagnosed with breast ca … Read more
