“I love not knowing exactly how much my visit is going to cost.”
“I love being uninformed and totally uninvolved with my healthcare.”
“It feels great when my doctor gives me a diagnosis without making eye contact.”
Said no one ever. That’s why North Memorial Health has launched a new brand campaign to humanize the healthcare experience for patients. In a series of online videos, the healthcare system addresses patients’ concerns and real-life, relatable experiences with humor.

North Memorial Health’s message focuses on ensuring their patients are and continue to be heard.






















