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Weekly Recap - December 25, 2015

You’ve got presents to wrap, so we’ll keep this short. Soon you’ll be playing games with your soda. And we’re not talking kick the can. Speaking of relationships, Sephora says you’re not visiting the malls much lately. It hurts. Sales...Read more

The 10 most popular marketing blogs of 2015 and why.

Brogan & Partners has been blogging on its website for nearly 10 years. In fact, our most popular blogs—those that drive the most traffic to our website—were published some eight years ago. Good blog content is like a good investment...Read more

Brogan: Best of 2015.

In just a few days, we’ll be celebrating the new year. But before we do, we’re celebrating the past year by recapping some of the best campaigns we created with clients in 2015. From TV spots and radio commercials to...Read more

Earn rewards for healthy choices: Healthcare loyalty programs move us.

When it comes to healthcare, loyalty programs can be tricky, as most loyalty programs reward members for doing business with them again and again and again. But, you wouldn’t exactly encourage people to continue coming to the emergency room or...Read more

Reward programs: You have to spend money to save money.

For a brand, the purpose of a reward program is complex. They want to incentivize each individual person to stay loyal throughout their lifetime. They want to encourage them to keep coming back. They want them to be excited. For...Read more

Weekly Recap - December 18, 2015

It’s the most wonderful time of the year. We’re making a list and checking it twice. We’re gonna find out which brands are haughty and nice. That’s right. 2015 listicles are coming to town. There’s also a lot of crystal...Read more

Instagram: Predictions for 2016.

A lot has happened on Instagram in 2015 . From new updates and filters, to hashtags and the introduction of the advertising program, it was a year of advances. So, what’s next? Here are five things to expect from Instagram...Read more

Weekly Recap - December 11, 2015

Targeting Millennials? Don’t over-generalize. Keep in mind this generation is 80 million people large. They are not all the same—like how they engage in social media, how they make purchasing decisions or how many apps they have on their smartphones?...Read more

Facebook's new features pressure businesses to improve customer service.

Perhaps Mark Zuckerberg was placed on hold too often as a child. Maybe that’s why Facebook is setting higher expectations for businesses that wish to play on social media. The company has announced new features that enable business pages to...Read more

Go far and go often: The travel industry will reward you.

Vacations can be costly. And travel brands know that. These days, travelers carefully plan every detail to get the most adventure for their investment. They ask questions like: “Which airline should we fly?” “Which hotel should we stay at?” and...Read more

5 things you need to know about Gen We.

Everyone seems to be talking about Millennials, including us . But don’t be surprised if brands begin to shift their attention to this generation’s younger sibling: Gen We. Also known as Generation Z, iGen, Zeds or Post-Millennials, Gen We refers...Read more

Weekly Recap - December 4, 2015

It’s a social media world, we’re just in it. What are the preferred platforms? Facebook and Twitter are the preferred networks US companies use, according to eMarketer. Instagram is quickly climbing the list as more brands gearing up to test...Read more

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Results. Strategic insights that deliver more "aha" moments. Creative that makes an emotional connection. Account service that creates happy clients. And metrics that move your business forward. We guarantee you'll be delighted.

Client Hurrahs

  • Brogan & Partners has worked on a wide variety of health issues for us over the years. They have not only consistently provided innovative ideas and award winning campaigns, but they continue to help us work towards our overall goal of improving the health of Michigan residents.  Their creativity, expertise, and enthusiasm makes them an invaluable partner in our... More

  • Hiring Brogan & Partners to help Michigan Women’s Foundation create the brand and messaging around the campaign to raise millions of dollars to solve the backlog of untested rape kits in Detroit was a slam dunk!  With a well-deserved reputation for getting to the heart of complex and highly-charged issues with clear, action-driven communications, the Brogan team... More

  • A well-oiled machine operates at full performance, fluid and unyielding. At Frankenmuth Insurance we have often referred to Brogan & Partners as a well-oiled machine. Our experience with Brogan has been very strong and successful from the start. We view our partners at Brogan as an extension of our own staff. They are readily available to us at any time and deliver... More

  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

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