Trends

We were thrilled to sponsor and attend the annual MSHPM conference earlier this month in Lansing. In case you were unable to attend this year, here are our 6 top takeaways from this enlightening event … Read article

Influencer marketing has become a leading trend in the last couple years and brands of all sizes and industries want in. And social media has provided a platform for an influencer marketing renaissanc … Read article

They’re largely responsible for Instagram’s popularity—which is about 100 million users deep in the U.S. alone. They can take an obscure brand to trendy and convince new audiences to trial. They lift … Read article

“Human beings can only truly cherish a limited number of things at one time,” explains Marie Kondo, author of the life-changing book, The Life-Changing Magic of Tidying Up. If you haven’t read the boo … Read article

Imagine this: you pull up YouTube, head to the ‘Trending’ section and find that nearly every video features the acronym ASMR. ASM-what? you wonder. This odd sounding phrase is about exactly that … Read article

Personal banking has gotten far less personal in recent years. Financial technology has all but replaced the need for consumers to visit a branch. Yet, banks and credit unions are still investing in b … Read article

I pay attention to astrology about as much as the next person. I read my horoscope a few times a month. I own a necklace with the constellation of my sign, Aquarius. And I take the occasional astrolog … Read article

Keeping up with the Joneses? The concept of constantly comparing yourself to your neighbor is one that, unfortunately, still plagues people – especially when they’re scrolling through picture-perfect … Read article

When I’m shopping (in stores and online), I’m also having a full-on fashion show. I’m sending photos of potential purchases with texts like, “Do you like this?” and “Where could I wear that?” But for … Read article

Siri can help you say goodbye to E. coli and salmonella? Why aren’t patients using your patient portal? You don’t have to sell pizza and wrapping paper for the PTA fundraiser? Find out why and view th … Read article