Brogan & Partners is excited to share that we’ve earned gold at the Service Industry Advertising Awards (SIAA) for our work with the Michigan State Police.
The SIAA celebrates excellence in service industry marketing and advertising, recognizing standout work across print, web, TV and radio, digital, and social media.
Our winning entry, “Opening the Door”, a is a powerful piece of mobile media content that confronts the growing threat of online predators targeting children and teens for grooming and exploitation.
Judged by a national panel of industry experts, the work was evaluated alongside top campaigns from across the country. According to the SIAA, entries are carefully reviewed for creativity, execution, message impact, use of technology, and innovation of content.
“With kids spending so much time on their screens, we wanted to break through with a powerful concept that exposes a hard truth: parents may be unknowingly inviting predators into their homes,” said creative director Laurie Hix.
The entire Brogan team is honored to be recognized among the best, and proud to create work that not only stands out, but stands for something.
About Brogan & Partners
Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Ferndale, Mich. For more information, visit www.brogan.com.