Trends: Social Media
A marketer’s guide to augmented reality [featuring the dancing hot dog].
Whether you love, hate, or love to hate Snapchat’s dancing hot dog guy, you can’t deny that he’s popular. On July 4, one of the first dancing hot dog memes hit Twitter and has captivated consumers eve … Read more
4 tips for tackling negative online patient reviews.
We’ve all been upset while waiting a little longer than expected in a waiting room. We’ve all had a negative experience, or two, with an office manager or billing specialist who didn’t make things rig … Read more
Weekly Recap – July 21, 2017
Amazon has officially started a supermarket war. With its recent purchase of Whole Foods, the online behemoth and Walmart are on a mission to take over the grocery industry—brick and mortar and online … Read more
Weekly Recap – July 7, 2017
How did you celebrate Social Media Day? Maybe you made your own Geofilter on Snapchat or organized your new Instagram Archive. Starburst graphic not working hard enough to create urgency? Act now! to … Read more
Healthcare Checkup – July 2017
From moms venting on social media to a new ad campaign from The Coalition to Protect America’s Healthcare, we’re seeing lots of messaging about the ACHA. As if those young Millennials don’t have enoug … Read more
Weekly Recap – June 30, 2017
Do your statistics have photos? They should, if you want more views. Facebook. When it comes to ads, you could probably give yourself a boost. Or go all out and spend $100 thousand on your ads, it’s p … Read more
7 ways you can write better blog titles.
If you don’t like spending hours to think of a four word title, you’re not alone. Creating a good title is work, especially with the added pressure to drive traffic to your blog or website. So, if you … Read more
Moms use social media to talk health coverage.
Moms are to Facebook what tweens are to Instagram. It’s where she finds advice, attention and, most importantly, an audience. Torn between two brands? Post it. Kid matriculated to middle school? Share … Read more
Wendy’s gets real. Twitter goes wild. And sales?
Sass is subjective. We know authenticity connects, but how straight fire must our posts be to win the hearts of our consumers? Do we write with a loud voice at the risk of upsetting our audience? And … Read more
Weekly Recap – June 9, 2017
Can you blog with the big dogs? Is your content cutting it? Maybe your headlines are holding you back. Or your CTA is b-a-d. HubSpot has some ideas. Video! That’s what we thought. If you’re thinking o … Read more
