Consumers already know this app, and it shows. Snapchat is expected to triple its revenue from the previous year, around $935 million by the end of 2017, according to HubSpot. Despite the potential ga … Read more

Got any good Stories? Instagram Stories are expanding to include specific locations and hashtags. Speaking of Instagram, new research shows the social media site is taking off in Europe. Bon voyage. H … Read more

“That’s 2017.” This from my 14-year-old daughter, Sofia, in response to my confusion over trolls who litter the Money Diaries website. Launched in 2016, Money Diaries is a website featuring more … Read more

A cute puppy, pretty floral crown and contemplative scientist. No this isn’t a plot to a commercial. These are Instagram’s new lenses. That’s right, lenses. The visual platform took a page out of Snap … Read more

Click, scroll, banner image, navigation. Is your website user-friendly? Not only is content key but ease of use it too. According to DMN, content is also about user’s experience on your site. Because … Read more

Is your brand starting to sound like a robot? Or perhaps you need to build back brand trust? Forbes has three ways your business can show transparency, whilst Adweek is highlighting the common mistake … Read more

Want to build your Millennial market share? Stop thinking like a Boomer. Sure they may get a little monthly stipend from mom and dad, but that in no way implies that they bank like their parents. They … Read more

Can a social media platform sweat? Snapchat’s about to find out. Rival Instagram has run away with its Stories app, reaching more than 200 million users a day. Adweek is TV gazing, searcing for the ho … Read more

It’s been nine months since Pokémon Go made its splash on the scene. Now, the mobile game has garnered over 65 million monthly users. Other digital facts this week? According to Adweek, 51 percent of … Read more

A little competition can be a good thing. Especially when brands engage directly with competitors. Here are three clever ways brands are marketing head-on. Sprint brings the sales (and sass). In an ef … Read more