Vasectomy is more effective, cheaper and safer than female sterilization. That’s why it’s the preferred choice for birth control in many countries like Canada and the U.K. But not the U.S. In fact, fe … Read more

Self-promotion is tough, but these artists are using Patreon to make it easier. You’ve heard of ad block, but it may soon find a permanent spot on the internet. Gulp, said marketers everywhere. That’s … Read more

Across every industry, social media is different – and it’s always changing. Content that works well for a financial services brand? It might not perform for a hospital. And over time, it might not pe … Read more

Wish you could create more followers? These influencers do, and Instagram is not having it. The social network still triumphs over Snapchat, which is still finding its groove to please advertisers. Ca … Read more

We’ve all been upset while waiting a little longer than expected in a waiting room. We’ve all had a negative experience, or two, with an office manager or billing specialist who didn’t make things rig … Read more

Amazon now has its own social network. Because more channels means more sales. See what we did there with that conjunction? Psychologists say “because” can be a powerful word in marketing. Learn how t … Read more

Patients today are relying heavily on the internet for health and wellness needs. Is your hospital prepared? Stay ahead of the curve with these five key tactics. Provide accurate medical information. … Read more

From moms venting on social media to a new ad campaign from The Coalition to Protect America’s Healthcare, we’re seeing lots of messaging about the ACHA. As if those young Millennials don’t have enoug … Read more

Moms are to Facebook what tweens are to Instagram. It’s where she finds advice, attention and, most importantly, an audience. Torn between two brands? Post it. Kid matriculated to middle school? Share … Read more

You don’t need to do research to know that videos are going viral. Ranging from 10 seconds to three minutes, informational videos communicating core concepts to viewers are popping up all over the pla … Read more