Recently I discussed three unique brand page examples on Pinterest and how brands are engaging their followers. Upon finding those unique examples, I wondered about the effectiveness of Pinterest brand pages and their potential to lead followers to purchase products. … Read article
Have you heard yet about The League of Extraordinary Women? I can’t tell you how excited I am about it. The League – a list compiled by Fast Company magazine – is made up of 60 high-profile women who are doing … Read article
I’ve always been a big fan of cause marketing, especially to reach women. Sure, we all love to get a sale price or cash back, but if the extra bang for our buck is a charitable donation, many of us … Read article
Agency Also Wins Multiple Healthcare Advertising Awards (Birmingham, Mich., June 19, 2012) – Brogan & Partners, one of the leading advertising and marketing agencies in Michigan, has once again earned national recognition for campaigns produced for several of its health … Read article
(Birmingham, Mich. June 13, 2012) – Brogan & Partners, one of the leading advertising and marketing agencies in Michigan, is pleased to announce the addition of CoventryCares of Michigan to its growing client roster. The announcement was made today by Ellyn Davidson, managing … Read article
What do you want to do when you’re 100? If you’re like me, you don’t think much about it. Too busy with today’s priorities – like getting to work on time, packing lunches and making the next track meet. But Florida Hospital’s Healthy … Read article
Advertising needs to be spontaneous and revolutionary to keep up with the ever changing, fast-paced, modern world. But recently, Pepsi has decided to not only embrace this concept, but take it to a new level with its ambitious ad campaign. … Read article
Listening to a friend’s house-decorating stories often means enduring a litany of woes: the rug that was too scratchy, the paint color that was too bright, the upholstery that cost a fortune, and on and on. But my cousin, Elizabeth—who’s … Read article
We are always trying to think of ways that our healthcare clients can successfully tap into social media in order to help them reach their marketing goals. And with an industry that is slow to adapt to leveraging social, it’s … Read article
As I embarked on my first do-it-yourself project of the summer I came to a crossroads – which store do I buy my paint and sandpaper from, Lowe’s or Home Depot? I went into both stores and came out surprised … Read article
Last fall we mentioned the latest social craze – Pinterest – and how users are pinning anything and everything from food to fashion and beyond. Back then, the majority of user accounts were created by individuals looking to organize their … Read article
Every year, Brogan & Partners and Ignite Social Media go on an annual Mystery Trip. The tradition began in 1995 as a perk to create a happy work environment and as a bonding experience among employees. The first Mystery Trip … Read article