Patient experience. Two words we hear a lot about as healthcare marketers yet may have very little personal experience with. Until we, or someone we love, becomes the patient. I’ve spent a lot of time in a lot of hospitals … Read article
More important than you thought. Most employees dream of their office adopting modernized policies and workspace. I mean, don’t you want a work environment you feel creatively motivated in? Well executives may want to listen up, because your company’s workspace … Read article
In 2015, Reese Witherspoon was one of many recipients of Glamour’s Women of the Year award. In her acceptance speech, Witherspoon talked about the production company she founded and said she recognized a lack of female leads in the film … Read article
Chances are your favorite company has some advertising campaigns which make you think, “Wow, I wish I could have been part of that.” Well, experiential-based marketing allows the customers to be part of the brand experience they dream of. That’s … Read article
Grilling season is upon us. Cue the backyard barbecues, smell of burgers in the neighborhood and hordes of hungry people in line at your local meat counter. Or… maybe scratch that last part. For years, meat sales have dominated grocery … Read article
Have you ever watched a scary movie on mute? It’s not quite as scary anymore. Music is often used in TV and film as a way to set the mood for a scene. The same thing can be said for … Read article
Gen We packs the creativity, and they’re using it to revolutionize everyday tasks like their scheduling, outfit choices and home décor. Their planners are becoming photo-ops of colorful, bullet-journaled pages, and their clothes are often DIY and upcycled. What’s the … Read article
Think back to the third day of your job… nothing out of the ordinary right? At Brogan, my third day consisted of having to get all employees across an imaginary pond filled with alligators with only 3 logs, trying to … Read article
Millennials don’t go on vacation; they execute carefully crafted plans. Long before the bags are packed, Millennials invest hours online researching, planning and deliberating options, according to a study by Hotels.com published on TravelPulse.com. The whole ordeal takes an average … Read article
Think back to “Alexander and the Terrible, Horrible, No Good, Very Bad Day.” Poor, unlucky Alexander wakes up with gum in his hair, then suffers one misadventure after another. From tripping on his skateboard to finding out he has a … Read article
We were thrilled to sponsor and attend the annual MSHPM conference earlier this month in Lansing. In case you were unable to attend this year, here are our 6 top takeaways from this enlightening event: Michigan is the biggest statewide … Read article
BIRMINGHAM, Mich., April 22, 2019—Katie Rehrauer, account director, has been named partner at Brogan & Partners. Agency President Ellyn Davidson made the announcement. A Michigan State University graduate, Rehrauer has worked at Brogan for six years and currently leads key … Read article