Trends: Healthcare
6 visual trends for 2020.
Believe it or not, we’re already entering the second half of the year. And while the spread of COVID-19 may have halted brands’ “business as usual,” we know creatives are working quietly in the backgr … Read article
COVID-19 is challenging media plans. Why brands should advertise.
The COVID-19 pandemic has upended media predictions for 2020 and beyond. Young consumers are watching local news, older consumers are exploring TikTok and nearly every gen is streaming something. “Wor … Read article
6 dos and don’ts for brands during the coronavirus crisis.
Whether you’re a business owner or a member of the marketing team (or hold any position in between), COVID-19 has undoubtedly affected your organization. And unfortunately, it doesn’t show signs of st … Read article
4 ways companies can help consumers feel less lonely.
Perhaps the biggest buzzword of 2020 is “social distancing.” Amidst the coronavirus crisis, it’s necessary to increase the physical space between any two people, as it can help stop the spread. It’s p … Read article
The Brogan Bunch: Staying connected during a pandemic.
On March 15, our office at 800 North Old Woodward closed. But come Monday, our virtual offices opened across metro Detroit (and even Ohio). With a team of 26, plus two new hires set to start, the deci … Read article
During the coronavirus outbreak, Americans are quarantining and quaran-streaming.
In 1995, Americans flocked to theaters to see Outbreak. They watched intently as scientists struggled to stop a deadly virus from spreading, which feels eerily similar to what we’re watching today. Bu … Read article
The crisis of coronavirus: See how brands are trying to stop the spread.
To date, the World Health Organization has identified more than 118,000 confirmed cases of the novel coronavirus COVID-19. And companies across the country (and undoubtedly, the world) are identifying … Read article
Corona: The unlikely victim of the coronavirus.
In the simplest terms, coronaviruses are a large family of viruses, which can cause illness. According to the Centers for Disease Control and Prevention, cases have ranged from mild to severe symptoms … Read article
Healthcare Checkup – February 2020
Virtual reality, face masks and quarantines are relieving fear and symptoms. And while GenZ and Millennials trust celebrities, older adults still tune into TV commercials; marketers are taking LinkedI … Read article
Will AI replace your doctor?
Artificial Intelligence will benefit your health in many ways, according to David Allard, M.D., Chief Medical Officer at Henry Ford Health System, but it will never replace your doctor. Rather, it wil … Read article






















