As we reported in November, Health Management Associates (HMA), an independent, national research and consulting firm focused on publicly funded healthcare, named Brogan & Partners as its agency. One of the first things HMA challenged us to do was to build up its website traffic and help drive qualified leads.
Brogan & Partners Blog
Blog well, or don’t bother?
“Is it better to blog badly than to not blog at all?” This question was posed to us at a recent meeting with a prospective client. Blogs being an integral part of successful inbound marketing strategy, our gut reaction was … Read article
Pharmacy Advantage selects Brogan & Partners as agency
BIRMINGHAM, Mich., Jan. 9, 2014—Pharmacy Advantage Specialty Pharmacy, headquartered in Troy, has named Brogan & Partners as its agency. Ellyn Davidson, managing partner for Brogan & Partners, made the announcement. Brogan & Partners will work with Pharmacy Advantage to develop … Read article
PREZIO Health hires Brogan & Partners as its agency
BIRMINGHAM, Mich., Jan. 7, 2014—Madison Heights-based PREZIO Health, a national company recognized for implementing surgical workflow solutions,has hired Brogan & Partners as its agency. Ellyn Davidson, managing partner for Brogan & Partners, made the announcement. “PREZIO Health is a leader … Read article
Olga’s timely social media promotion.
If you live anywhere in the Midwest, chances are you are working from home today, enjoying your coffee in your pajamas, due to the loads of snow that dropped down on us last night. And while you have a few extra minutes, since you don’t have to go out to lunch, I wanted to share a really timely and successful social promotion Olga’s Kitchen pushed out during “snowmegeddon.”
Jazmine Robinson joins Brogan & Partners as Account Coordinator
BIRMINGHAM, Mich., January 3, 2014 — Brogan & Partners, one of the leading advertising and marketing agencies in Michigan, today announced the addition of Jazmine Robinson to its team, in the role of account coordinator. The announcement was made by … Read article
The impact of social visualization on social media strategy.
Last year, Pinterest was hot. This year, Vine. What will 2014 bring? Social media is constantly evolving. The platforms change. Audiences migrate. And the measure of relevant, meaningful content changes. One of the biggest changes has been the trend of … Read article
WestJet puts the joy back into air travel with nontraditional marketing stunt.
There’s not much joy in airline travel today. Even before boarding the plane, passengers must carefully organize and weigh their luggage, go through various states of undress to clear security and jockey for an early boarding position to secure space … Read article
Darlene Hawver joins Brogan & Partners as Art Director
Birmingham, Mich., Nov. 20, 2013 — Brogan & Partners, one of the leading advertising and marketing agencies in Michigan, today announced the addition of Darlene Hawver to its team in the role of art director. The announcement was made by … Read article
Give back after Black Friday and Cyber Monday with #GivingTuesday.
You waited in mile-long lines on Black Friday, got bombarded with retailer’s e-mails on Cyber Monday, and by now you may be thinking, is this really what the holiday season is all about? While I appreciate a great deal just … Read article
GoldieBlox “Girls” music video changes our opinion on girl gifts.
GoldieBlox Girls Music Video Changes our Opinion on Girl Gifts If you grew up in the 80’s, then you are familiar with the Beastie Boys song, “Girls.” Back in the day, you could hear me and my girlfriends singing it … Read article
Health Management Associates selects Brogan & Partners as agency.
Birmingham, Mich., Nov. 13, 2013 — Health Management Associates (HMA), an independent, national research and consulting firm focused on publicly financed healthcare, headquartered in Lansing, has named Brogan & Partners as its agency. Ellyn Davidson, managing partner for Brogan & Partners, made the announcement. … Read article