Borrowing bits and pieces from other cultures for marketing purposes can be hazardous to a brand’s health. Companies such as Victoria Secret have been under fire of late for cultural appropriation for their fashion show outfits that clearly display a misrepresentation … Read article
BIRMINGHAM, Mich., May 25, 2018 — Brogan & Partners has been recognized with two gold and two bronze Aster Awards for its work with Covenant HealthCare, Delta Dental of Michigan and HAP. Brogan Creative Director Laurie Hix made the announcement. … Read article
Marketing and advertising have become increasingly automated over the past ten years, especially in the digital space. You can find any number of companies and software programs that will help you implement elaborate email campaigns, for example, or place programmatic … Read article
Bests. Trends. Buzzwords. January is always a time to look back and venture forward. From our best healthcare ad campaigns to Healthcare Marketing Bingo to healthcare delivery trends and beyond, take a peek at our healthcare insights. And in honor … Read article
I hate being picked up. Yes, I’m an adult but it may have more to do with control than age. So when I found myself being hoisted five feet in the air, threaded headfirst through a manmade web as part … Read article
Employers want their workers to be healthier — they’re more productive that way. Workers want to be healthy, too. But in the short term, when the donuts are calling and the treadmill is not, we all need a little bribe … Read article
As part of our commitment to community, Brogan & Partners encourages employees to participate in community volunteer activities. To support this goal, employees are offered one paid day each year for volunteer service. Throughout 2017, nearly every Brogan employee took … Read article
BIRMINGHAM, Mich., Nov. 13, 2017 — Brogan & Partners’ President Ellyn Davidson has named five new associates—Kaitlynn Knopp, Emily Marchak, Laura Pryor, Carly Schiff and Christina Tebbe. Pryor was also promoted to associate creative director. Brogan President Ellyn Davidson made … Read article
BIRMINGHAM, Mich., Oct. 30, 2017 — Eric Bunch, lead web developer, has been named partner at Brogan. Agency President Ellyn Davidson made the announcement. A Michigan State University graduate, Bunch has worked at Brogan for more than 20 years. He … Read article
Spot the Brogan & Partners team member among the volunteers at this year’s Muir Valley Trial Days in Kentucky. My job recently took me to Slade, Kentucky, home of Muir Valley—a nonprofit nature preserve in the Red River Gorge. The Valley … Read article
Photo credit: Rick Wilking, Reuters A man and his dog wade through the Hurricane Harvey floodwaters in Houston. After Hurricane Katrina swept through New Orleans, Tide’s Loads of Hope program rolled into town with a fleet of trucks filled with … Read article
Brogan & Partners has added three new account coordinators to its team. Brogan President Ellyn Davidson made the announcement. Ashlen Olive of Ypsilanti graduated from Eastern Michigan University where she studied marketing. She previously worked as a marketing specialist at the … Read article