Brogan & Partners Blog

Innovative healthcare marketing example #5.

fear of dentist photo

When you hear the word, dentist, what do you feel? Dread… Anxiety… Discomfort…Perhaps even terror. How many times have you heard the analogy “…it’s kinda like going to the dentist.”? (which is never a good thing). Well, one dentist, Dr. … Read article

Get pinned.

Pinterest

If you’re like me, life comes to a full boil at least once a day. (Now that school is back in session, that once-a-day usually occurs right around 7:45 in the morning.) Just as one kid tumbles down the stairs, … Read article

Innovative healthcare marketing example # 4.

Walt Disney and happy kids. They just go together. That’s why the new Walt Disney Pavilion at Florida Hospital for Children – the whole hospital concept – is a top pick for innovative healthcare marketing. After all, Disney “Imagineers” designed it.  … Read article

Innovative healthcare marketing example #3.

St. Jude Facebook Page

When I say St. Jude’s Children’s Research Hospital, what do you think of?… Marlo Thomas, right? Or maybe Jennifer Aniston or Robin Williams if you’re too young to appreciate founder, Danny Thomas. At any rate, you probably get a warm … Read article

Innovative healthcare marketing example #2.

Mt. Sinai Print Ad

Another day, another breakthrough. Remember this one? Close your eyes for a moment and it will come back. Simple, elegant, sepia-toned hospital branding with really great headlines. A different look for its time (6 years ago). A different approach to testimonials and doc … Read article

Shining a light on breast cancer awareness.

B&P in the pink

The historic Peabody Mansion, the home of Brogan & Partners, is usually a sight to see in yellow, but this October we’re going pink. It’s Breast Cancer Awareness Month. So we wanted to raise awareness for breast cancer, honor Michigan … Read article

Brogan & Partners wins three national healthcare awards.

[Birmingham, MI] – Brogan & Partners Convergence Marketing received three awards at the Twenty-Seventh Annual Healthcare Advertising Awards sponsored by Healthcare Marketing Report. A national panel of judges chose the winners from among 4000 entries. The winning criteria were based … Read article

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