A <em>blog entry</em> is a single post to an online journal, or <em>blog</em>.
Why more consumers are doing their holiday shopping on social media
When you’re on the hunt for that perfect gift this holiday season, where are you turning? If your answer is social media, you aren’t alone. According to a new survey from Shopify-Gallup, consumers, es … Read more
We’re all ears for these 7 podcasting trends.
The podcast space is undoubtedly growing, and we’re listening. What podcasting trends emerged in 2023 and what’s still to come? Whether you’re a consumer, brand or advertiser, these are the latest pod … Read more
Sonic logos: The evolution of the advertising jingle.
When I was a very small child, Gold Medal Flour had a catchy earworm of a jingle in their advertising that I could perform by heart to amused family members. Today, MANY decades later, I can still rem … Read more
In our spending era: A summer 2023 recap
Taylor, Beyonce, Barbie, travel, wining, dining. Despite rising inflation and whispers of recession, spending took a turn for the fun in summer 2023. That is, consumers, especially female, prioritized … Read more
Meet Threads: Meta’s newest app and Twitter’s latest match.
“Do we need another social media app?” consumers seem to continuously ask themselves. According to Meta, the answer is a resounding, “Yes.” That’s why the company recently launched Threads, a text-bas … Read more
How raising a glass helped us raise over 23K for Make-A-Wish Michigan.
Mike Hull, President & CEO of Make-A-Wish Michigan, delivers a moving speech. Thanks to the help of our clients, vendors, friends and family, our wish came true: Brogan & Partners raised over … Read more
5 reasons to attend our annual wine tasting.
On July 12, we’re raising a glass for Make-A-Wish Michigan, and we invite you to join us. Mark your calendar for an evening of wine, appetizers, silent auction items and socializing as we work to rais … Read more
Netflix’s password sharing crackdown sparks frustration and profits.
Netflix + Hulu + Max + Prime + Apple TV… when you’re subscribed to one or all, it sure adds up. And now Netflix is adding even more expenses to the equation with their recent password-sharing crackdow … Read more
AI tools for advertising: The good, the bad & the downright hilarious.
The use of AI (artificial intelligence) tools for advertising is a polarizing topic; depending on who you ask, it’s either going to take away all our jobs or make our jobs a cakewalk. In all likelihoo … Read more
QR capabilities head skyward in 2023
PHOTO: BILIBILI Last month, users saw QR codes reach new heights… literally. A drone show along the waterfront in Shanghai ended in a jarring grand finale as the drones lined up to form a bright, scan … Read more
