Champine returns to Brogan as Account Manager

BIRMINGHAM, Mich., Nov. 28, 2018—Gabrielle Champine has joined Brogan & Partners as an account manager. Champine formerly worked for Brogan as an intern while studying at Kettering University.

“We’re delighted to have Gabby back at Brogan,” said Ellyn Davidson, president of the agency. “She was an exceptional intern—analytical, ever enthusiastic and fearless. Her skills both complement and enhance our Account Team.”

Champine previously worked as a production planner for Arden Companies in Bingham Farms. She earned a bachelor’s degree from Kettering University in 2016 after completing four internships.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. For more information, visit brogan.com.

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Brogan & Partners names new account managers, new art director.

BIRMINGHAM, Mich., Aug. 22, 2018—Brogan & Partners President Ellyn Davidson today announced two promotions in Account Service and a new hire in the agency's Creative Department.

Ypsilanti resident Ashlen Olive and Kelly Vivian of Bloomfield Hills are being promoted to account manager.

Olive joined Brogan in 2017 as an account coordinator. Since that time, Olive has worked with a variety of healthcare and nonprofit clients to promote brand awareness, preference and conversion. She earned a bachelor's degree from Eastern Michigan University and two associate degrees from Washtenaw Community College.

Vivian came to Brogan in 2017 after working at a media firm in Chicago. Her client work at Brogan is primarily healthcare, utility and financial services. She has a bachelor's degree from Michigan State University.

Southfield resident Erin Palmore was recently hired as a junior art director at Brogan. Palmore previously worked as an intern for McCann Detroit and Cross-Stitch Creative. She is a graduate of the College for Creative Studies.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results-increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. For more information, visit www.brogan.com.

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Brogan & Partners makes Coolest Places to Work in Michigan list.

BIRMINGHAM, Mich., Aug. 20, 2018—Crain's Detroit Business has named Brogan & Partners among the state's 2018 Coolest Places to Work. Winners are selected based on employee submissions.

"Our mission isn't to create great advertising; great advertising is a product of our mission—which is creating an inspiring workplace and culture," said Ellyn Davidson, president of Brogan. "We do this by focusing on making a positive difference in people's lives, starting with our employees. Great creative follows."

Brogan fuels its mission with an annual commitment to give back 5 percent of revenues in volunteer hours, board commitments, pro bono work and financial contributions. Employees are given a paid day off annually to volunteer in their communities. The agency also hosts an annual fundraiser for Game on Cancer, a Henry Ford Health System initiative to provide aid to patients and fund research.

The agency is headquartered in downtown Birmingham, a walkable neighborhood community with parks, restaurants and retail stores. Employees are incented and rewarded for exercise with a monthly gym stipend, Tracksuit Tuesdays, walking meetings and participating in HAP's iStrive for Better Health program. The fridge is stocked with healthy snacks and beverages and a manicurist visits weekly to treat staff.

Annual mystery trips take Brogan employees to far-flung locations like Bermuda, Amsterdam and Costa Rica in the name of comradery, discovery and celebration. Local mystery trips are also common, half-day adventures at places like escape rooms, outdoor camps and unconventional city tours.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. For more information, visit www.brogan.com.

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Brogan & Partners takes gold, silver and bronze in 2018 Aster Awards.

BIRMINGHAM, Mich., May 25, 2018 — Brogan & Partners has been recognized with two gold and two bronze Aster Awards for its work with Covenant HealthCare, Delta Dental of Michigan and HAP. Brogan Creative Director Laurie Hix made the announcement.

Brogan & Partners earned a gold Aster for a Covenant HealthCare radio spot "Flu Faker" and a silver Aster for a transit ad. The agency received another gold Aster for a wallscape celebrating Delta Dental of Michigan's 60th anniversary. Brogan also picked up a bronze award for a mobile game designed to prompt consideration of HAP health insurance.

The Aster Awards Program is an exclusive competition that recognizes outstanding healthcare marketing and advertising. All winning entries are judged by a diverse panel of healthcare industry experts and are published in the Marketing Healthcare Today magazine.

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue.

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Brogan & Partners names five associates, new associate creative director.

BIRMINGHAM, Mich., Nov. 13, 2017 — Brogan & Partners' President Ellyn Davidson has named five new associates—Kaitlynn Knopp, Emily Marchak, Laura Pryor, Carly Schiff and Christina Tebbe. Pryor was also promoted to associate creative director. Brogan President Ellyn Davidson made the announcement.

"I'm so pleased to recognize our newest associates," Davidson said. "In the three or more years they've worked at Brogan, each and every one of these professionals has demonstrated a deep commitment and excellence to helping our clients achieve results."

Knopp works as both a writer and community manager at Brogan & Partners. Marchak is an account manager working on healthcare and financial services accounts primarily. Pryor, associate creative director, has extensive experience in healthcare, financial, retail and nonprofit industries. Schiff, digital account director, manages website projects and other digital projects. Tebbe, media specialist, works with most clients to generate awareness and consideration across a myriad of media channels.

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. For more information, visit www.brogan.com.

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Bunch named partner at Brogan & Partners.

BIRMINGHAM, Mich., Oct. 30, 2017 — Eric Bunch, lead web developer, has been named partner at Brogan. Agency President Ellyn Davidson made the announcement.

A Michigan State University graduate, Bunch has worked at Brogan for more than 20 years. He helps lead the agency's digital team, developing web sites and marketing automation, email campaigns and digital advertising. Bunch previously worked for Weingartz Supply Co. and Thomson Reuters.

"Eric has contributed significantly to the agency's growth in digital marketing, notably website development," Davidson said. "He's a thoughtful, calm force in an often frenetic field. In addition to being a strong programmer, he's wildly curious about new and emerging digital opportunities for our clients. His partnership is well earned and much celebrated by all who know and work with him."

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. For more information, visit https://brogan.com.

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Brogan hires three new Account Team members.

Brogan & Partners has added three new account coordinators to its team. Brogan President Ellyn Davidson made the announcement.

Ashlen Olive of Ypsilanti graduated from Eastern Michigan University where she studied marketing. She previously worked as a marketing specialist at the University of Michigan Career Center (now called University Career Center). At Brogan, Olive works with clients in the healthcare, insurance, nonprofit industries.

Bloomfield Hills’ resident Kelly Vivian joins Brogan after working in media at a Chicago firm. She works with a wide range of clients at Brogan, including healthcare, insurance, community health, utility, retail and nonprofit. She is a graduate of Michigan State University.

Kalamazoo native Taylor Davidson is a graduate of the University of Michigan. She majored in Spanish and Women’s Studies and fulfilled all of the premedical requirements. Taylor works on government and healthcare clients at Brogan.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich.  For more information, visit www.brogan.com.

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Brogan & Partners' President, 23-year Agency Veteran, Buys Agency

BIRMINGHAM, Mich., June 28, 2017 — Marcie Brogan, founder of Brogan & Partners Convergence Marketing and current Board Chair, announces the sale of the 33-year-old advertising agency to Ellyn Davidson, who currently serves as company President.

“When I started Brogan & Partners, I wanted to build a different kind of advertising agency – one that advances women, promotes diversity, and celebrates creativity. We have achieved that through many years of delivering superior creative work for clients in Michigan and across the Midwest. I wanted to find a successor who will carry on with the core values we were founded on and who can continue the success that we have achieved over these many wonderful years.  I am proud to say that Ellyn Davidson was the perfect person to lead the agency forward,” said Brogan.

While the terms of the sale are undisclosed, the plan has been finalized. According to Davidson, the transition has been seamless.

“After 23 years of working for and with Marcie as both my mentor and friend, I am so pleased to step into the ownership of the company that she built. Having served as managing partner since 2010 and more recently as company President, I have been a strong voice in managing the company and ensuring our clients’ success. I will continue our commitment to stellar client service and creative that gets noticed and drives results,” Davidson said.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich.  For more information, visit www.brogan.com.

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Brogan wins triple gold at Aster Awards and several HMR awards.

BIRMINGHAM, Mich., May 10, 2017—Brogan & Partners has been recognized with three gold and other Aster Awards for its work with Covenant HealthCare, Delta Dental of Michigan and Henry Ford Health System. Brogan Creative Director Laurie Hix made the announcement.

“We are fortunate to have such strong client partnerships that nurture and inspire creative campaigns that truly break through and get results,” said Laurie Hix, Creative Director.

Brogan & Partners received a gold Aster for both the Covenant HealthCare TV spot “Google Rash” and print designed for the Delta Dental of Michigan campaign “Words of Wisdom.”  The print also earned a bronze Healthcare Marketing Report award. A complementary Words of Wisdom social media campaign picked up a gold Aster and merit award from the Healthcare Marketing Report.

The agency received a silver Healthcare Marketing Report award for their work with Covenant HealthCare on the “Extraordinary Moments” social series and a merit Healthcare Marketing Report award for their work with Henry Ford Health System on the “Walk Over the Flu” print advertising. 

The Healthcare Marketing Report Awards is one of the oldest, largest healthcare advertising awards competition. A national panel of judges reviews all entries and awards based on creativity, quality, message, effectiveness, consumer appeal, graphic design and overall impact. The Aster Awards Program is an exclusive competition that recognizes outstanding healthcare marketing and advertising. All winning entries are judged by a diverse panel of healthcare industry experts and are published in the Marketing Healthcare Today magazine.

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. and has an office in Morrisville, NC. For more information, visit https://.brogan.com.

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Brogan & Partners announces associate and seven new hires.

BIRMINGHAM, Mich., Feb. 3, 2017 — Brogan & Partners has named one new associate and several new hires. Ellyn Davidson, president, made the announcement.

Tamra Marinello, corporate support specialist, is the agency’s newest associate. Marinello joined Brogan four years ago. She manages accounts payable and receivable, handles billing and agency logistics.

The new hires are Abigail Wilkins, Abby Meirndorf, Caitlin Muncy, Celeste Cantu, Colleen Lowry, Laura Pryor and Kristin Morris. Pryor, senior copywriter, and Morris, account director, have previously worked for Brogan.

Wilkins, copywriter, comes to Brogan from Know Advertising in Royal Oak. At Brogan, Wilkins writes for various accounts including healthcare, governmental, retail and nonprofit. She is a graduate of the University of Michigan.

Meirndorf comes to Brogan from Michigan First Credit Union where she interned in the marketing department. She earned a bachelor’s degree from Ferris State University.

Muncy joins the agency as art director, producing creative work for various accounts in healthcare, government, financial services and nonprofit. She comes to Brogan from DROUGHT Juice in Royal Oak, where she completed a marketing internship. Muncy is a recent graduate of the College for Creative Studies.

A graduate of Saginaw Valley State University, Cantu joins Brogan as account coordinator. She supports healthcare, financial services and specialty retail accounts.

Lowry comes to the agency as a corporate support specialist with a strong background in property management and purchasing.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. and has an office in Morrisville, NC. For more information, visit www.brogan.com.

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Henry Ford Health System hires Brogan & Partners as agency of record.

BIRMINGHAM, Mich., October 13, 2016 —Woman-owned and managed Brogan & Partners is the new agency of record for Henry Ford Health System. Ellyn Davidson, managing partner for the agency, made the announcement.

Henry Ford was Brogan & Partners’ first client more than 30 years ago when Marcie Brogan launched her business in Detroit.

“We are truly thrilled to be working for the iconic Henry Ford Health System brand and its award-winning marketing team,” Davidson said. “We’ve amassed a significant amount of healthcare experience since we last partnered. We look forward to applying it generously to the Henry Ford brand to further consumer awareness and preference.”

Brogan will extend and strengthen Henry Ford’s recently launched “All for You” campaign, emphasizing the System’s commitment to individualized healthcare. The agency has already begun work on planning and initial projects.

Brogan was selected after a national search. Henry Ford is particularly pleased to be working with a local agency with meaningful healthcare experience and a proven track record, said Liz Schnell, Henry Ford vice president of brand strategy.

“We have invested months of research and strategic work defining our brand for today’s healthcare consumer,” Schnell said. “We needed an agency to elevate and execute our brand strategy with the same level of rigor and excellence. We’re confident we’ve found that partner in Brogan.”

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. and has an office in Morrisville, NC. For more information, visit brogan.com.

About Henry Ford Health System

Henry Ford Health System is a six-hospital system headquartered in Detroit, Mich. It is one of the nation's leading comprehensive, integrated health systems, recognized for clinical excellence and innovation. Henry Ford Health System provides both health insurance and health care delivery, including acute, specialty, primary and preventive care services backed by excellence in research and education. The system is a 2011 Malcolm Baldrige National Quality Award recipient. Visit henryford.com to learn more.

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Delta Dental of Michigan selects Brogan & Partners to aid in boosting use of state oral health program.

BIRMINGHAM, Mich., August 8, 2016 — Delta Dental of Michigan, a leading dental benefits provider, has hired Brogan & Partners to develop a targeted creative and multimedia campaign to increase utilization of the Healthy Kids Dental (HKD) program statewide. Ellyn Davidson, managing partner for Brogan & Partners, made the announcement.

“Working with Brogan & Partners on the Healthy Kids Dental campaign was a great experience,” said Teri Battaglieri, Delta Dental of Michigan Director for Communications, Corporate Citizenship and Philanthropy. “The Brogan staff with whom we worked were professional, creative, accommodating and very hard working. They didn’t miss a beat and kept us on track and on target.”

Delta Dental of Michigan is the leading group dental benefits provider in the state. The Michigan Department of Health and Human Services, in partnership with Delta Dental of Michigan, initiated the HKD program to help improve the dental health of Medicaid-enrolled children across the state. Currently, over 800,000 children are eligible for this program. The company is headquartered in Okemos, Michigan, and also has offices in Farmington Hills, Michigan. For more information, visit www.deltadentalmi.com.  

About Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich. and has an office in Morrisville, NC. For more information, visit www.brogan.com.

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