BIRMINGHAM, Mich., Jan. 7, 2014—Madison Heights-based PREZIO Health, a national company recognized for implementing surgical workflow solutions,has hired Brogan & Partners as its agency. Ellyn Davidson, managing partner for Brogan & Partners, made the announcement.
“PREZIO Health is a leader in the perioperative space, widely recognized for implementing innovative solutions to improve medical readiness,” Davidson said. “Brogan & Partners is delighted to be working with PREZIO to build greater brand awareness and opportunity in the healthcare industry.”
Brogan & Partners will work with PREZIO Health to develop a more robustintegrated marketing communications platform, including website development, sales and corporate branding collateral and marketing its suite of maintenance and repair, perioperative optimization, training and professional certification education programs. The work will begin immediately.
“Brogan & Partners has an exceptional track record of building brands in the healthcare industry,” said Gary Stroud, chief clinical officer for PREZIO Health. “We selected Brogan & Partners largely because of their strategic insights into our market, their ability to fully integrate into our marketing mix and their history of delivering groundbreaking creative.”
About Brogan & Partners
Brogan & Partners creates and converges advertising, social media and mobile media with an emphasis on brand engagement and specialties in health care marketing and marketing to women. Since its start in 1984, Brogan & Partners has built a solid reputation on results-driven campaigns that build brands, transform opinions and deliver consistently excellent ROI for its clients. The agency is headquartered in Birmingham, Mich. and has a service office in Cary, NC. For more information, visit www.brogan.com.