Shea Leads The Agency's Award-Winning Healthcare Division
[Birmingham, MI] – Brogan & Partners Convergence Marketing has named a new partner – Julia Shea, who leads the agency's wildly successful Healthcare Division.
"Julia knows healthcare marketing from the inside out," said Marcie Brogan, CEO of Brogan & Partners. "In addition to agency experience, Julia was marketing director at two New England hospitals, making her an ideal partner to lead our new Healthcare Division."
Shea has long served Brogan's healthcare clients with award-winning marketing strategy and account management, helping the agency earn the prestigious Healthcare Marketing Report Award and The Mercury Award, among others. Brogan & Partners boasts over 20 years of frontline healthcare marketing experience, providing clients with long-term partnerships built on marketing, brand building, strategy and creativity.
"We do a diversity of healthcare marketing, which gives a nice base for each of our clients," said Shea. "We have a truly unique work environment at Brogan that inspires great creative and great long-term marketing partnerships for our clients."
The agency's first healthcare client was the Henry Ford Hospital, and today over 40% of Brogan & Partners' clients are in the healthcare field – including St. John Health, Genesys Health System, Molina Healthcare, American College of Healthcare Executives, Blue Care Network, Michigan Department of Community Health, and the North Carolina Department of Health and Human Services.
Shea graduated with a BA in Advertising and Graphic Design from Michigan State University. Before her career with Brogan & Partners, she worked as media planner and account executive for a variety of healthcare clients, including Borgess Medical Center in Kalamazoo, MI. She operated her own healthcare marketing consulting business, and was the Marketing Director for Baystate Medical Center in Springfield, Massachusetts.
Brogan & Partners Convergence Marketing, established in 1984, specializes in advertising, behavior-based audience targeting, healthcare marketing, public relations, digital and diversity marketing. The firm has offices in suburban Detroit and Raleigh, service offices in Washington D.C. and Florida and an affiliate in Chicago.