Birmingham, MI — Managing Partner, Deidre Bounds at Brogan & Partners Convergence Marketing, has announced that the agency has been hired by The American College of Healthcare Executives (ACHE) to develop and implement a marketing communications plan. The plan will aim to position and grow membership for the Fellow of American College of Healthcare Executives (FACHE) credential, which signifies board certification in healthcare management.
Birmingham, MI — Managing Partner, Deidre Bounds at Brogan & Partners Convergence Marketing, has announced that the agency has been hired by The American College of Healthcare Executives (ACHE) to develop and implement a marketing communications plan. The plan will aim to position and grow membership for the Fellow of American College of Healthcare Executives (FACHE) credential, which signifies board certification in healthcare management.
"ACHE fits right into our healthcare expertise," said Deidre Bounds. "It will be an honor to work with the leading national association for high level healthcare executives."
The American College of Healthcare Executives is an international professional society of more than 30,000 healthcare executives who lead hospitals, healthcare systems and other healthcare organizations. ACHE is known for its prestigious credentialing and educational programs and its annual Congress on Healthcare Leadership, which draws more than 4,000 participants each year. ACHE is also known for its journals, the Journal of Healthcare Management and Frontiers of Health Services Management and its magazine, Healthcare Executive, as well as ground-breaking research, career development and public policy programs.
Brogan & Partners Convergence Marketing, established in 1984, specializes in advertising, PRIZM®-based media, public relations, digital and diversity marketing. The firm has offices in Automation Alley and Research Triangle, service offices in Washington D.C. and Florida and an affiliate in Chicago.