Brogan & Partners' President, 23-year Agency Veteran, Buys Agency

BIRMINGHAM, Mich., June 28, 2017 — Marcie Brogan, founder of Brogan & Partners Convergence Marketing and current Board Chair, announces the sale of the 33-year-old advertising agency to Ellyn Davidson, who currently serves as company President.

“When I started Brogan & Partners, I wanted to build a different kind of advertising agency – one that advances women, promotes diversity, and celebrates creativity. We have achieved that through many years of delivering superior creative work for clients in Michigan and across the Midwest. I wanted to find a successor who will carry on with the core values we were founded on and who can continue the success that we have achieved over these many wonderful years.  I am proud to say that Ellyn Davidson was the perfect person to lead the agency forward,” said Brogan.

While the terms of the sale are undisclosed, the plan has been finalized. According to Davidson, the transition has been seamless.

“After 23 years of working for and with Marcie as both my mentor and friend, I am so pleased to step into the ownership of the company that she built. Having served as managing partner since 2010 and more recently as company President, I have been a strong voice in managing the company and ensuring our clients’ success. I will continue our commitment to stellar client service and creative that gets noticed and drives results,” Davidson said.

Brogan & Partners

Brogan & Partners helps clients more effectively connect with target audiences, amplify their brand and grow business. Since 1984, our work has attracted brands large, medium and small in healthcare, governmental, financial services, utility, nonprofit and retail industries. We consistently deliver results—increasing consumer awareness, engagement and revenue. The agency is headquartered in Birmingham, Mich.  For more information, visit www.brogan.com.

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Client Hurrahs

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  • When launching a startup, resources are very constrained and a startup has to pick its partners very carefully and with deliberation. There were many services that we have had to forego in the early stages of our company, Memloom. One crucial need, however, was identifying and aligning with a strong marketing partner who could help us with our brand, positioning and... More

  • We have been working with the Brogan team for the past 18 months. The Brogan team has truly been our marketing partner. They guided us through development our brand and messaging. They lead our our website redesign and deployment. And they provide excellent counsel on business development and market entry strategies. More

  • From the very first meeting we had with Brogan & Partners, it was clear that they had done their research on PREZIO Health, our competitors and the industry.  It has been  a very positive experience working with the Brogan & Partners team to re-design all of our service and product sheets as well as the total re-design of our website.  Their creativity is top-... More

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